Magnum Ice Cream Co names Jochanan Senf as Ben & Jerry's CEO
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FILE PHOTO: A sign of Ben & Jerry's, a Unilever brand, is seen in London, Britain, October 5, 2020. REUTERS/Hannah McKay/ File Photo
(Reuters) -The Magnum Ice Cream Company said on Thursday it has appointed Jochanan Senf as the global chief executive officer of Ben & Jerry's, effective mid-July.
The leadership change comes as Ben & Jerry's independent board is locked in a legal fight with parent Unilever over the removal of its former CEO Dave Stever, who had been with the ice cream maker since 1988 and was appointed to the top role in May 2023.
In court filings, Ben & Jerry's said Unilever removed Stever without board approval, violating an agreement meant to protect the ice cream brand's independence and social activism.
Ben & Jerry's was founded by Ben Cohen and Jerry Greenfield in a renovated gas station in 1978, and kept its socially conscious mission after Unilever bought it in 2000.
Senf previously worked as the managing director of Ben & Jerry's Europe and held senior roles in Unilever's foods division.
Unilever plans to spin off its ice cream business, which includes Ben & Jerry's, Magnum and Breyers, later this year.
(Reporting by Arunima Kumar in Bengaluru; Editing by Shilpi Majumdar)
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