Google to buy Spirit Airlines business data for $10 million

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August 17, 2026 5:24 PM EDT

FILE PHOTO: The Google logo is seen outside the company's offices in London, Britain, June 24, 2025. REUTERS/Carlos Jasso/File Photo

By Dietrich ‌Knauth

NEW YORK, ​Aug ​17 (Reuters) - Alphabet's Google is acquiring internal business ‌data from bankrupt Spirit Airlines for $10 ⁠million, saying it plans to ‌use the data for ‌product development and training its AI models.

• The acquired data ​includes Spirit Airlines' employee emails, Microsoft Teams messages, spreadsheets, ⁠and calendars, as well as marketing, productivity, ​and operations data.

• The data will be de-identified before the ​sale is complete, ‌containing no customer information or personally identifiable information.

• ⁠A U.S. bankruptcy judge will consider approving the data sale ⁠at a Wednesday court hearing.

• Spirit also ​received a $7.5 million bid from Mercor, an AI data company.

• Spirit is ‌selling off assets in bankruptcy after shutting down ‌its business in May due ⁠to high ‌debt and ​high fuel costs.

(Reporting by Dietrich Knauth; Editing by Aurora ‌Ellis)


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