ecoATM Appoints Matt Furlong as Chief Executive Officer

Seasoned executive brings over two decades of experience across e-commerce, consumer products, and reverse logistics to lead next phase of expansion and growth

SAN DIEGO, Sept. 3, 2025 /PRNewswire/ -- ecoATM, the global leader in smartphone trade-in and re-commerce, today announced the appointment of Matt Furlong as Chief Executive Officer, effective September 3, 2025. Matt Furlong succeeds Stan Pavlovsky, who will step down after three highly successful years as CEO, having led the company through a critical phase of growth and transformation.

Matt Furlong is a dynamic, results-driven executive with over 20 years of leadership spanning e-commerce, retail, trade-in, and logistics. He most recently served as Chief Marketplace Officer at Shutterstock, where he spearheaded commercial strategy for its category-leading creative platform. Prior to that, he served as CEO of GameStop, overseeing a strategic revitalization, including the launch of critical new growth verticals. At GameStop, Furlong also spearheaded an innovative consumer trade-in platform. Earlier in his career, he held multiple leadership roles at Amazon, including CEO of Amazon Australia, where he helped scale international operations and drive exponential category growth.

"We are thrilled to welcome Matt Furlong to ecoATM," said Lee Solomon, a member of ecoATM's Board of Directors. "His outstanding track record successfully leading a broad range of businesses with a tech-forward approach in fast-moving, innovation-driven markets makes him the ideal choice to guide ecoATM into its next chapter. We look forward to working with him to advance our mission to make sustainable technology choices accessible and convenient."

Furlong added, "ecoATM has built a strong foundation in mobile device trade-ins, with real differentiation in convenience, scale, and sustainability. The opportunity now is to deepen customer engagement, grow share in the recommerce market, and sharpen execution across every part of the value chain. I'm excited to get started and help take the business to its next phase of growth."

Under Pavlovsky's leadership, ecoATM expanded to over ~7,000 kiosks across all 50 U.S. states, processed tens of millions of devices, and cemented its position as the nation's leading omnichannel smartphone trade-in platform. He also drove innovation across the company's AI-powered pricing engine and expanded partnerships with major retailers and convenience chains. Vusal Najafov, a member of ecoATM's Board of Directors, said, "Under Stan Pavlovsky's leadership, ecoATM navigated a critical chapter of transformation and growth, and the Board is grateful for his contributions. We wish him continued success in his future endeavors."

"Leading ecoATM has been one of the most fulfilling chapters of my career," said Stan Pavlovsky. "We expanded our footprint, helped more people access affordable technology through trade-ins and refurbished devices, and generated a positive environmental impact. I'm proud of what we've built, and confident Matt Furlong will push the business even further."

About Matt Furlong
Matt Furlong is a transformational executive with a strong track record across consumer products, technology, and global retail. He began his career at Procter & Gamble, where he led brand and commercial strategy across household categories. He then joined Amazon, where he held successive P&L roles in Home, Consumer Electronics, and Smart Home, and was later named Technical Advisor to the Head of North America Consumer. As CEO of Amazon Australia, he expanded local operations, launched new fulfillment infrastructure, and navigated pandemic-era supply chain disruptions.

At GameStop, Furlong rebuilt the leadership team, overhauled operations, and helped reposition the company for future-facing growth. Most recently at Shutterstock, he led the Marketplace division and played a central role in reshaping its commercial structure.

Furlong's career reflects a consistent ability to scale businesses, unlock growth through customer centricity, and lead through change – all qualities that will serve ecoATM as it continues to deliver on its high-growth journey.

About ecoATM
ecoATM is the renowned leader in smartphone re-commerce, with a rapidly expanding network of over ~7,000 trade-in kiosks across the U.S. that offer instant cash for used smart devices. ecoATM also owns Gazelle.com, a premier e-commerce marketplace for certified, pre-owned devices, offering customers a simple, convenient way to purchase refurbished electronics or trade in unwanted ones. Through its nationwide kiosk network and online trade-in platform, ecoATM/Gazelle empowers consumers to give their devices a second life – reducing e-waste, promoting reuse, and driving meaningful environmental change.

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Edelman Smithfield
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SOURCE EcoATM, LLC