Statara Announces Brian Ko as the New Chief Executive Officer
Ko Brings Strategic Foresight, Extensive Experience to Drive Statara's Growth
Ko joins Statara with more than two decades of leadership experience across marketing, media, SaaS, and digital platforms. Combining strategic clarity with a builder's mindset, he brings a record of leading organizations through transformation and innovation at the intersection of technology, data, and performance. With this move, Ko is set to lead Statara's next phase of growth, expanding the firm's capabilities in data-driven communications, technology solutions, and campaign strategies nationwide.
"I'm thrilled to join Statara at such a pivotal time in its journey," said
For years, Statara has leveraged a powerful suite of identity resolution and record linkage tools built on one of the nation's most comprehensive repositories of consumer and occupancy data. These capabilities enable organizations to connect with their audiences accurately—even as individuals move, change names, or update contact information. That same data infrastructure powers the Statara Media Platform, which integrates directly with digital advertising ecosystems to help clients activate high-quality audiences, optimize campaigns across channels, and reduce wasted spend. By combining data integrity with advanced delivery technology, Statara ensures every impression reaches the right audience—driving measurable results and smarter media investment.
"Strong leadership is critical to scaling a data-driven organization," said TARA Group CEO
Before joining Statara, Ko drove growth and development across digital, marketing, and technology companies. He was Chief Commercial Officer and Chief Revenue Officer at Socialcom (parent company of AudienceX), overseeing revenue, strategy, business development, marketing, and analytics for the omni-channel advertising platform. He led strategic accounts and growth initiatives at Teads, a global supply platform and pioneer of native video advertising, and at Turn, an adtech and martech platform, delivering real-time insights that helped marketers activate data at scale. Ko also held executive leadership roles at Wavemaker, Dedicated Media, Initiative, Publicis, and OMD, where he led marketing and digital transformation efforts across industries including automotive, technology, entertainment, finance, healthcare, and retail, supporting global and national brands such as Amazon, Amgen, Arby's, Intuit, LG, Lionsgate, Lexus, and Toyota. Most recently, he has served as Fractional CEO of AllMediaKind LLC and as Creator of ManPossible, a lifestyle and e-commerce platform.
"Brian brings vast experience in both the private and technology sectors to our firm," said Statara founders
About Statara: Statara ensures high data quality is maintained by comparing against multi-sourced consumer data products and performing a series of standardization and data-quality improvements. Statara has helped companies, local governments, associations, and various industries by providing accurate and effective approaches and strategic plans.
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SOURCE Statara
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