PLT Health Solutions Launches Longevity Research Initiative
Experiential Longevity™ Offers Consumers Relatable Benefits and Goals
- Cellular longevity: mechanistic, biomarker-driven solutions addressing cellular health and the biology of aging; and
- Experiential Longevity™: translating those cellular mechanisms of aging into benefits consumers can feel in daily life
The initiative's first major proof point, a six-month randomized clinical study on PLT's Kinexa®
Taking longevity mainstream
"There is an active discussion in the natural products industry about what 'longevity' really means, and how it differs from healthy aging or condition-specific solutions," said
"The market for longevity has matured beyond early adopters and 'biohackers'," Stagg continued. "There is a much larger consumer base looking to enhance their longevity and, in the process, enhance their everyday experience. By linking foundational mechanisms of aging to the performance of specific body systems, we can make longevity something people don't just aspire to – but actively experience. The natural products business is evolving rapidly and it's our goal to support our customers with innovations that address and enable this evolution," he added.
Kinexa: Imaging-validated proof that joint structure, not just comfort, drives longevity
The Kinexa clinical study embodies the dual-track model of the PLT Longevity Initiative. It addresses a core mechanism of joint aging — structural degradation of cartilage, meniscus, ligaments, synovium, and subchondral bone — while simultaneously delivering experiential benefits consumers can feel in daily life, including improvements in strength, mobility, and comfort. Results included improvements in knee strength, cartilage thickness and health, significant improvements in ligament, meniscus, synovial, and subchondral bone health as well as enhanced joint comfort and functionality.
According to Jeremy Appleton, ND, Director of Medical & Scientific Affairs at PLT Health Solutions, the breadth and compelling nature of results of the new clinical study on Kinexa opens new ways of thinking about the joint health/mobility solutions market. "To date, most clinical work in the joint health sector has focused on enhancing comfort. But joints are load-bearing mechanical systems, and joint pain in aging typically reflects the structural changes occurring below the surface. Most ingredients on the market are likely impacting pain by reducing inflammation, but that is a short-term fix. Kinexa signals a new direction, because we have demonstrated improvements to the foundational structure of joints and these are the factors that contribute to joint health and mobility in the long-term," he said. "Comfort is how the joint feels today; structure is what determines whether it keeps working years from now. When cartilage, meniscus, ligaments, and the foundation beneath the cartilage stay strong and resilient, the joint can absorb shock, distribute load evenly and remain stable through everyday life, training, aging, and wear-and-tear," he added.
Implications for Product Innovation
For PLT's Head of Innovation and Clinical Science,
Broadening the Longevity Consumer Base
Media Contact:
Sciencewerks
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Company Contact:
PLT Health Solutions, Inc.
Voice: 973-984-0900 x214
Email: [email protected]
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SOURCE PLT Health Solutions
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