OUTKICK DELIVERS STRONG 2ND QUARTER INCREASES IN 2025

OutKick Also Notches Month Over Month Growth in June

NEW YORK, July 18, 2025 /PRNewswire/ -- National multimedia sports platform OutKick saw significant increases from Q1 to Q2 2025 with 6.2 monthly average desktop and mobile unique visitors up 26%, 61 million total views up 38%, and 57 million total minutes up 37%, according to Comscore.

Additionally, in June 2025 the platform recorded 6.7 million total desktop and mobile unique visitors, up 19% versus May 2025 and 14% versus June 2024, 31 million total multiplatform views up 16% versus the prior month and 35% versus the prior year, and 29 million multiplatform minutes up 17% versus the prior month and 40% versus the prior year, according to Comscore.*

In commenting on the digital performance, Senior Vice President and Managing Editor Gary Schreier said, "June was a great month for OutKick and completes a tremendous Q2 2025. In this month alone the platform garnered national attention around Simone Biles attempting to criticize OutKick's Riley Gaines and was the only site to ask Brittney Griner about her comments from the bench. These moments highlight OutKick's authentic and fearless approach, which drives growth every month and quarter."

OutKick also finished with 20.1 million total digital multiplatform unique visitors, which ranked 15^th out of over 350 sports entities in June 2025.The platform finished ahead of The Athletic, NBC Sports Group Video, DraftKings, Complex Sports, Dailymail – Sport, and many more.**

On Facebook, X (formerly Twitter), and Instagram, OutKick in June 2025 saw over 1.7 million social actions, up 33% versus May 2025 and over 16.9 million total video views up 54% versus the prior month on Facebook, X, and YouTube, according to Comscore Social.***

*Source: Comscore Media Metrix® Multi-Platform, June 2024 - June 2025, Desktop and Mobile, US.

**Source: Comscore Media Metrix® Multi-Platform, June 2025, Total Digital Population, US

***Source: Comscore Social, Metrics & Trends, Facebook, Instagram, X, YouTube, January 2025, Report Date: 7/17/2025. Custom-Defined List including Outkick.

About OutKick
OutKick is one of the fastest growing national multimedia platforms that produces and distributes engaging content at the intersection of sports, sports culture, pop culture and news. OutKick's industry recognized stable of reporters, hosts and contributors are accessible on www.OutKick.com as well as across video livestreams, social media, podcasts, and radio, reaching tens of millions of fans each month. Owned by FOX Corporation, OutKick was originally founded by Clay Travis. For more information, please visit www.OutKick.com.

OutKick Press Contact:
Brian Karpas
212-301-9966 
[email protected]

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