Mecox Lane Limited to Announce Second Quarter Results on September 18

SHANGHAI, China, Sept. 15, 2014 (GLOBE NEWSWIRE) -- Mecox Lane Limited ("Mecox Lane" or the "Company") (Nasdaq: MCOX), a multi-brand and multi-channel retailer in China, today announced that the Company will report its financial results for the second quarter ended June 30, 2014 on Thursday, September 18, 2014, after the U.S. markets close. Mecox Lane management will hold an earnings conference call at 8:00 p.m. U.S. Eastern Time on Thursday, September 18 (8:00 a.m. Shanghai/Hong Kong Time, Friday, September 19) to discuss the Company's financial results and operational highlights from the quarter and to answer questions. A brief presentation to accompany the earnings call will be available on the Company's website, http://ir.mecoxlane.com/events.cfm, at 7:00 p.m. U.S. Eastern Time on Thursday, September 18 (7:00 a.m. Shanghai/Hong Kong Time, Friday, September 19). The dial-in numbers and passcode for the conference call are as follows:

Additionally, an archived webcast of this call will be available on the Investor Relations section of Mecox Lane's website at http://ir.mecoxlane.com.

About Mecox Lane Limited Mecox Lane Limited (Nasdaq: MCOX) is a multi-brand and multi-channel retailer in China. Since the Company's founding in 1996 and its listing on the Nasdaq Global Select Market in 2010, Mecox Lane has focused on the evolving fashion and lifestyle needs of China's young women through multiple retail channels. As part of a strategy shift under new management and in response to current market trends, the Company will focus on providing its broad base of urban and upwardly mobile customers with health and beauty products that are in step with their increasingly wellness-focused lifestyles. For more information on Mecox Lane, please visit http://ir.mecoxlane.com.

CONTACT: For investor and media inquiries please contact:

         In China:

         Christina Hou
         Mecox Lane Limited
         Tel: +86-21-3108-1111, ext. 8161
         Email: [email protected]

         Nicholas Manganaro
         Ogilvy Financial, Beijing
         Tel: +86-10-8520-6139
         Email: [email protected]

         In the U.S.:

         Justin Knapp
         Ogilvy Financial, U.S.
         Tel: +1-616-551-9714
         Email: [email protected]

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