Mapbox Launches 3D Live Navigation in Neue Klasse BMW Vehicles

Never miss a turn with lane-level guidance showing surrounding vehicles and road context in an integrated, live 3D map view.

SAN FRANCISCO, Oct. 14, 2026 /PRNewswire/ -- Mapbox today announced that its Mapbox 3D Live Navigation feature powers BMW Maps with driver assistance in Neue Klasse vehicles from BMW Group. In a market first, this navigation experience combines lane-level navigation and live detections from the vehicle's advanced driver-assistance systems (ADAS) into the map itself, showing turn-by-turn directions in context with the road, surrounding vehicles, and 3D buildings.

Mapbox designed the system to be the easiest for drivers to follow, so they never miss a turn. With Mapbox 3D Live Navigation, drivers simply follow the Mapbox Magic Carpet, a lane-level path that highlights the route.

Traditional in-car systems are not capable of integrating route guidance with information about the vehicle and its surroundings. Mapbox 3D Live Navigation brings these elements together, helping drivers understand their next move without piecing together information from separate displays.

The Mapbox live map powers the experience and refreshes with daily map updates, ensuring navigation reflects changing road conditions.

"Our mission is to assist drivers and machines to never miss a turn. 3D Live Navigation is a major milestone on this journey," says Peter Sirota, Mapbox CEO. "We provide location infrastructure to our customers and enable them to invent highly differentiated experiences on top of our live map. It's rewarding to see how BMW has turned that foundation into an experience that is distinctly their own."

Reimagining Navigation

The power and flexibility of the Mapbox Navigation SDK gave BMW Group full control to build a navigation experience tailor-made for the Panoramic iDrive in its Neue Klasse vehicles—delivering an intuitive experience unlike anything else on the market. The vehicle's Central Display, Panoramic Vision Display, and 3D Head-Up display present the right information at precisely the right time in the driver's field of view.

"An important step toward highly automated driving is the intelligent interaction between navigation and driver assistance. BMW Maps with driver assistance shows drivers how route guidance, environmental perception, and assistance functions work together. This provides better orientation when driver assistance is active—developed by the BMW Group in collaboration with Mapbox," says Stephan Durach, Senior Vice President of Digital Services, Infotainment, and Connected Company at the BMW Group.

Inside Mapbox 3D Live Navigation

Mapbox 3D Live Navigation combines Mapbox's automotive mapping, navigation, and real-time data capabilities. For BMW, the experience includes:

• A dynamic, live 3D map. Lane geometry, road markings, crosswalks, and 3D buildings come together in a detailed view of the road, supported by Mapbox's ongoing map updates that reflect new construction and road modifications.
• Lane-level Magic Carpet guidance. The vehicle is shown in its lane of travel, while Mapbox Magic Carpet highlights the path through the next maneuver, helping drivers see exactly where to go so they never miss a turn. When assisted driving features are active, Mapbox shows where the vehicle intends to go.
• Situational awareness. ADAS camera detections, such as pedestrians, road hazards, and other vehicles, appear directly on the 3D map alongside lane-keeping and collision warnings, connecting the digital view with the road ahead in real time.

To learn more about Mapbox 3D Live Navigation, visit Mapbox.com.

About Mapbox

Mapbox provides location infrastructure for AI. Developers use it to build intelligent apps, agents, and vehicles that understand the world. Mapbox SDKs and APIs for maps, search, and navigation power tens of thousands of applications.

Founded in 2013, Mapbox leads development of the modern geospatial stack. Trusted by automakers, logistics providers, retailers and app developers, Mapbox delivers scalable, highly customizable geospatial solutions that power billions of sophisticated location experiences worldwide. The platform is known for its built-in flexibility, elegant design, enterprise-grade security, strict data privacy and developer-first documentation.

The mission of Mapbox is to enable every team to build exceptional, location-aware applications that delight users, enhance operations and transform industries. Learn more at www.mapbox.com.

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SOURCE Mapbox