Kumu Wellness Coaching Chosen as App Store Best New App

Just two weeks after its initial release to the App Store, Kumu Wellness has been selected as a featured download by Apple.

April 21, 2015 12:15 PM EDT

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LOS ANGELES, April 21, 2015 /PRNewswire/ -- Kumu Wellness Coaching, (Spark Capital), the app that matches users with their own Wellness Coach has been selected by Apple as an App Store featured download. Kumu is featured on the front page of the App Store as a "Best New App", as well as featured under the Health & Fitness category.

Founded by fitness industry legend, Jake "Body by Jake" Steinfeld, and led by CEO J.C. Mauricia, the Kumu app was designed and developed by a team of 10 in Los Angeles. Kumu was built from the vision that wellness is a journey best accomplished with a friend, which is why real Wellness Coaches are the core feature of Kumu.

Only 4% of coaches who apply to work with Kumu are accepted, and all coaches go through a training program which includes an intensive course in Motivational Interviewing, a style of coaching borrowed from therapy that is client-centered and motivational in nature. Kumu Coaches work closely with clients via in-app text, photo messaging, and video chat to assign small daily goals, called Goal Cards, which move clients gradually closer to their final goal with real habit and behavior change.

Kumu was the result of over 5 years of health, fitness, and wellness research, and was designed to create real habit and behavior change in clients through goal completion and motivation. Inside the Kumu app are several helpful tools to keep clients motivated and in-charge of their wellness journey.  Users can access the Kumu Team Stream and give "High Fives" to teammates on a goal completed, or a job well done, adding extra support and motivation for users.

Kumu also syncs with several popular fitness trackers and is fully integrated with Apple Health so that Coaches can gain a clearer view of what their client's daily activity and fitness looks like, and Coaches can even give real-time feedback on client's workouts or activity so users can get the most out of their trackers.

With more than 20,000 text messages and 2,000 photos sent in less than two weeks, Kumu looks forward to continuous innovation in health and fitness and supporting the wellness goals of all its users.

Contact: Nicolle Besuden, 1-213-422-7467, nicky@fitorbit.com


To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/kumu-wellness-coaching-chosen-as-app-store-best-new-app-300069425.html

SOURCE Kumu Wellness Coaching

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