Introducing Shipt's New Chat to Cart Feature

Shipt is teaming up with Perplexity, the AI-powered answer engine, to make shopping even more seamless and personalized with its Comet browser

BIRMINGHAM, Ala., Oct. 2, 2025 /PRNewswire/ -- To keep to-do lists streamlined and the mental load easy to tackle, Shipt is further simplifying the shopping experience by teaming up with Perplexity as the company launches its new Comet browser. This connection helps customers build their carts for same-day delivery by encouraging discovery of new and trending products, while also suggesting items that may have been forgotten.

Shipt saves members, on average, about eight hours each month by connecting them with dedicated shoppers who carefully fulfill orders and deliver items to customers' doors. Now, with Perplexity Comet, Shipt is reducing the cognitive load of cart-building and shaving additional time from the shopping process, seamlessly powering product discovery and cart curation with artificial intelligence (AI).

"Everything we create at Shipt is in service of blending human warmth with technological innovation," said Katie Stratton, Shipt's chief growth and strategy officer. "The beauty of this chat to cart feature is that AI is constantly learning. In addition to reducing the time spent building their cart, Perplexity Comet is learning with each search, better understanding user preferences, helping them discover new products, and infusing even more personalization to the Shipt experience."

"Commerce has become needlessly complicated, forcing people to navigate endless menus and categories when they just want to find what they want," said Dmitry Shevelenko, Perplexity's chief business officer. "Shipt understands that great service means anticipating what people need, not just processing what they order. This partnership represents our shared belief that AI should make interactions more human, not less – helping people express what they actually want so Shipt's incredible shoppers can deliver exactly that."

Consumers want AI to solve real problems, create seamless experiences, and make their interactions easy. Using the tool is simple:

• First, customers are encouraged to download Comet and set it as their default browser for an easy switch.
• From there, they can begin asking for detailed support to query Shipt's curated marketplace of over 100 retailers and grocers. One person may want snack and decor suggestions that play on their alma mater's school traditions and color schemes to host a spirited game-watching party. While another may want to modify the ingredients of a recipe that feeds eight down to two perfect portions for date night. With the power of Perplexity Comet, shopping on Shipt becomes even more personal.
• Finally, customers select their delivery window and check out. They're paired with a shopper with Shipt, who will fulfill and deliver their order during the window they select.

To celebrate Shipt and Perplexity Comet coming together, customers can save $10 on a Shipt order of $35 or more* for a limited time, when building their carts via Perplexity Comet. To learn more visit Shipt.com/perplexity. 

About Shipt
Shipt is a retail tech company that connects people to reliable, high-quality delivery with a personal touch. Through the power of technology, Shipt connects customers to the things they want from the stores they love, workers to new earning opportunities, and retail businesses to more satisfied customers. Headquartered in Birmingham, Alabama, Shipt brings people the flexible solutions they need with the above-and-beyond service they expect. Shipt is an independently operated subsidiary of Target Corp. and is available to 80% of the U.S. population. For more information, please visit Shipt's Newsroom.

*Offer valid 10/2/25 through 12/1/25 at 11:59 p.m. ET, or until the total number of eligible redemptions reaches the program limit, whichever occurs first. Qualifying Shipt orders of $35 or more will automatically receive $10 off at checkout. Limit one use per customer. Offer is subject to Shipt Promotional Terms and Conditions. Shipt reserves the right to change or cancel the offer at any time without prior notice. To download Comet you will leave Shipt and be redirected to a third-party website. Shipt is not responsible for the content, privacy policies, or security of external sites.

Contact:
Kaplow Communications
[email protected]

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SOURCE Shipt