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HVAC Veteran Kenneth Goodrich Completes Another Business Turnaround

August 17, 2015 10:30 AM EDT

Goodrich and team restructure 23-year-old Sonoran Air, saving 124 jobs and forging path to a bright future

PHOENIX--(BUSINESS WIRE)-- Kenneth Goodrich, CEO of US Peach, LLC, a leading provider of HVAC and plumbing services, announced today the turnaround and liquidity event of one of its portfolio companies, Phoenix-based Sonoran Air and its parent company, Tucson Peach, LLC, to seasoned HVAC veteran Mauro Calderon. Terms of the transaction were not released. Sonoran Air was founded more than 20 years ago in Phoenix, Ariz. Since then, it has grown to become a specialist in the installation of air conditioning systems for residential and commercial new construction projects.

“While residential new construction is not our core business, our team clearly understands and executes proven processes that generate results in any type of business,” said Goodrich. “Our turnaround methodology includes ‘start with the exit in mind,’ ‘harness the talent,’ ‘develop the blueprint,’ ‘define the true potential’ and ‘accelerate performance.’ We were able to save a company that was on the verge of bankruptcy just 12 months earlier, return it to profitability and create a successful financial outcome for the stakeholders. I am most proud of the fact that we were able to save more than 124 jobs, keep the heritage of the company alive and position the company for future growth.”

Goodrich is no stranger to creating, acquiring and growing successful companies throughout the Southwest. With more than 30 years of experience in the HVAC industry, he has helped struggling businesses regain footing in the marketplace, restore employee and consumer confidence, and drive growth. Sonoran Air is on track to expand the scope of services and markets the company serves, and provide more jobs for the community and career opportunities for current team members.

“I am excited about the opportunity to lead such a talented team,” Calderon commented. “For years, production and custom home builders have known Sonoran for our high installation quality, consistent construction schedule adherence, volume capacity, quality service and reasonable prices. I look forward to continuing and enhancing this reputation for all of our new home builders, from the largest public companies to small local custom firms.”

Karl Pomeroy, division president of Goodman Manufacturing, commented, “Ken Goodrich and his team write another turnaround story. They have done a fantastic job of stabilizing and preserving one of the top players in the HVAC new construction market in Arizona.”

Greg Jones, district manager for Lennox Industries, commented, "Sonoran has been a major force in the Arizona RNC market for many years. It was one of the largest Lennox dealers in North America during the housing boom. We look forward to furthering our support of Sonoran's new construction business via Tucson Peach, and continuing our support of Sonoran's significant installed base of Lennox customers through service and replacement options with Goettl."

About US Peach, LLC

US Peach, LLC is a leading provider of innovative systems and services that deliver comfort, indoor air & water quality, and intelligent efficiency for residential & commercial customers. The company creates value by acquiring established local brands, applying experienced management talent and implementing proven processes. Initially focused on companies in the Southwest, US Peach intends to expand nationally. Current operations are located in Arizona, Nevada and California, under the brands Goettl Air Conditioning, The Sunny Plumber, Honeybee AC, Walton’s Heating and Air Conditioning, and The Honest Plumber Heating & Air.

US Peach, LLC
Raquel Avaiusini, 702-789-7748
[email protected]

Source: US Peach, LLC



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