F&I Sentinel Appoints Keishawn Batts to Leadership Team

Seasoned Leader will Focus on Elevating Client Experience and Strategic Expansion

TALLAHASSEE, Fla., July 8, 2025 /PRNewswire/ -- F&I Sentinel, the leader in tech-enabled solutions for finance and insurance products (F&I) to the automotive finance industry, announced today a strategic strengthening of its leadership team with the appointment of Keishawn Batts as vice president of account management. Batts, a seasoned leader with a proven track record in the fintech and automotive industries, will be instrumental in driving value within the existing customer base and shaping the company's strategic expansion.

From enhancing customer relationships, to providing added value with solution innovations, to serving as the 'voice of customer' champion, Batt's acumen will be critical in taking the account management team to the next level.

"We enthusiastically welcome Keishawn to our team," said Stephen McDaniel, CEO of F&I Sentinel. "His knowledge of financial institutions and their challenges, combined with an irrefutable track record in boosting operational efficiency and fostering deep relationships, will be a tremendous asset to our customers and to the account management team."

For more than 15 years, Batts has consistently delivered results, leading teams in capital strategy, go-to-market product launches, and complex financial negotiations across fintech, auto and consumer lending markets. He joins F&I Sentinel from Upstart, an AI lending marketplace, where he served as Senior Director of Capital Markets. Previously, he held management roles at Bank of America and Wells Fargo.

"I am excited to embark on this next chapter with F&I Sentinel," said Batts. "Stephen has cultivated an exceptionally positive and trusting culture, attracting individuals eager to learn and grow. In my experience, strong performance and strong people go hand in hand, and I look forward to inspiring, influencing, and educating the team to drive impactful growth for our clients."

About F&I Sentinel
F&I Sentinel empowers auto-finance companies, auto dealers, and F&I product companies with dynamic, technology-driven compliance solutions that reduce friction, enhance transparency, and streamline aftermarket product management. Serving over 100 auto-finance companies, including six of the top ten, and over 600 F&I product administrators, F&I Sentinel delivers scalable compliance infrastructure built for a rapidly evolving regulatory landscape. Learn more at https://fandisentinel.com.

Media Contacts:
Kira Perdue
Carabiner Communications for F&I Sentinel
404.556.0062
[email protected]

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SOURCE F&I Sentinel