DUKE CANNON AND MOUNTAIN DEW® LAUNCH NEW LIMITED-EDITION SUMMER-THEMED COLLABORATION
"Together with Mountain Dew, we're celebrating the people who embrace adventure, stay true to themselves and never pass up an opportunity to make the most of every moment," said
Both brands share a commitment to fans who are all-in on what they love, whether that's a go-to drink, a favorite activity or a grooming routine that sets the tone for whatever the day may bring. The partnership, which was facilitated by IMG Licensing, speaks to a no-nonsense, ready-for-anything crowd that would rather be having a good time than overthinking their next move – and gives them one more reason to feel fresh doing it. As summer winds down, the collection also doubles as the perfect fresh start heading into the new season.
Duke Cannon x Mountain Dew Body Wash and Puck of Soap
- Scent: Bold Citrus and Good Times, outdoor- inspired, refreshing lemon and eucalyptus-scented suds
- Packaging: Drawing inspiration from the bold designs and iconic branding of Mountain Dew and
Duke Cannon , the packaging features a loud, instantly recognizable aesthetic with a clear point of standing out on the Walmart shelves.
Beginning
For more information on the Duke Cannon and Mountain Dew collaboration, please visit DukeCannon.com, or to purchase the limited-edition grooming products, visit participating Walmart stories nationwide.
About
Duke Cannon Supply Co. is a premium men's grooming brand offering high-quality soaps, hair care, beard products and skincare built for performance, not pretense. Inspired by American manufacturing and military heritage, the brand creates hardworking grooming essentials designed for size, value and effectiveness. Based in Minneapolis, Duke Cannon supports U.S. veterans by donating a portion of proceeds to veteran-focused causes. Its products are available nationwide at major retailers and online.
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated nearly $94 billion in net revenue in 2025, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and drinks, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that places sustainability at the center of our business strategy, seeking to drive growth and build a stronger, more resilient future for PepsiCo and the communities where we operate. For more information, visit www.pepsico.com, and follow on X (Twitter), Instagram, Facebook, and LinkedIn @PepsiCo.
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SOURCE Duke Cannon
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