Consumer Edge Launches Taurus, Expanding Healthcare Intelligence Coverage with Hospital Purchase Data
New Dataset Provides Hospital Purchasing Activity at the Brand and Model Level
Consumer Edge Offers Hospital Purchase and Claims Data In One Platform
"Until now, there has been no single source combining both hospital purchase and claims data, creating a significant blind spot for investors seeking to understand the performance of med-tech companies. Taurus closes that gap," said Bill Pecoriello, CEO, Consumer Edge. "Combined with our healthcare medical claims and pharmacy claims data, it provides investors with an unprecedented view of healthcare demand and utilization, delivering a level of insight and conviction that was previously unattainable."
Consumer Edge clients now have healthcare claims data and hospital purchase data within a single platform. Paired with
Key capabilities of Taurus include:
- Manufacturer- and brand-level share analysis: Track competitive movement within med-tech categories at the manufacturer, brand and model level, showing which companies are gaining traction (or losing ground) and which product generations are driving adoption.
- Quarterly earnings back-testing: Pre-built performance analytics in Dash allow users to compare Taurus purchase trends directly against company-reported revenue, validating historical signal strength and sharpening earnings views before results are announced.
- Product adoption tracking: As new devices enter the market, Taurus measures how quickly they are being adopted – broken out by region, facility tier and facility type – giving an early read on commercial ramp.
- Site-of-care analysis: Purchase volumes can be segmented by facility type, bed size and region, enabling investors to follow the shift in where care is being delivered – from large academic medical centers toward ambulatory surgery centers and outpatient settings.
- Best-in-class normalization and backfill adjustment: Consumer Edge's proprietary methodology accounts for facility network changes and invoice submission lag, isolating true shifts in purchasing volume and ensuring accurate signals.
To learn more or schedule a demo, contact Consumer Edge here.
About Consumer Edge
Consumer Edge is a leading data and insights-as-a-service (IaaS) company specializing in the global consumer, B2B, and healthcare economies. Founded in 2009 by CEO Bill Pecoriello, Consumer Edge delivers real-time, transaction-based intelligence enriched by deep industry expertise. Its solutions equip corporate and investment leaders with best-in-class tools for faster, more confident strategic decision-making, offering granular insights and performance comparisons across products, brands, sub-industries, and industries. Consumer Edge's unique capabilities turn complex data into clear, actionable insights that help clients eliminate uncertainty, benchmark performance, and make high-impact decisions.
Media Contacts
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KCSA Strategic Communications
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SOURCE Consumer Edge
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