Confidence Revived in Q3 but CEOs Remain Cautious
"CEO confidence recovered in the third quarter after collapsing in Q2, but fell short of signaling a return to optimism," said
"Notably, trade and tariffs risks receded in Q3 to third place among the top business risks impacting CEOs' industries, below geopolitical instability and cyber risks," said
Ferguson continued: "The share of CEOs planning to raise wages by 3% or more over the next year ticked up to 61% from 58% in Q2. As in previous quarters, most CEOs indicated no revisions to their capital spending plans over the next 12 months. However, for a second consecutive quarter, the share of CEOs expecting to cut back investment plans was higher than the share expecting to upgrade them."
Asked where they faced increasing cost pressures, most CEOs cited suppliers (71%), materials (64%), and technology (63%). Wages came in fourth at 47%. Regarding strategies to manage costs, CEOs overwhelmingly mentioned relying on technology to increase productivity (93%), negotiating with suppliers (89%), and upskilling their workforce (83%). These top strategies were followed by cuts in operating costs (73%) and pass-through to higher consumer prices (64%). Only 19% of CEOs planned to absorb higher costs in profit margins and very few planned to cut R&D.
Current Conditions
CEOs' assessment of general economic conditions partially rebounded in Q3 2025:
- 34% of CEOs said economic conditions were worse than six months ago, down from 82% in Q2.
- 22% said economic conditions were better, up significantly from 2%.
CEOs' assessments of conditions in their own industries also improved in Q3:
- 38% of CEOs said conditions in their own industries were worse than six months ago, down from 69% in Q2.
- 18% said conditions in their industries were better, up from just 7%.
Future Conditions
CEOs' expectations about the short-term economic outlook recovered to neutral in Q3:
- 30% of CEOs expected economic conditions to worsen over the next six months, down from 64% in Q2.
- 30% expected economic conditions to improve, up from 18%.
CEOs' expectations for short-term prospects in their own industries became slightly optimistic in Q3:
- 25% of CEOs expected conditions in their own industry to worsen over the next six months, down from 51%.
- 30% expected conditions in their own industry to improve, up from 18% in Q2.
Employment, Recruiting, Wages, and Capital Spending
- Employment: 34% of CEOs expected a net reduction in their workforce over the next 12 months, up from 28% in Q2. The share of CEOs planning to expand their workforce ticked down to 27% from 28%, while 39% of CEOs planned to maintain the size of their workforce, down from 44% last quarter.
- Hiring Qualified People: Most CEOs continued to report no problems in hiring overall, but the share of CEOs reporting trouble hiring in key areas rose.
- Wages: Most CEOs (53%) planned to increase salaries by 3.0–3.9% over the next 12 months, unchanged from Q2.
- Capital Spending: 21% of CEOs expected to revise spending plans downward, down from 26% in Q2. But the share of CEOs expecting to increase capital spending also shrunk—to 15% in Q3 from 19% in Q2. Most CEOs (64%) indicated no plans to revise capital spending.
US Recession:
The share of CEOs expecting a recession fell to 36% in Q3 after a spike in Q2.
Industry Risks:
CEOs ranked geopolitical instability and cyber threats as top concerns for their industry, while concerns about trade and tariffs eased somewhat.
Cost Pressures:
Most CEOs report increased cost pressures from suppliers, as well as in materials and technology.
Managing Costs:
CEOs cite productivity-enhancing technology, negotiations with suppliers, and upskilling as their top strategies for managing costs, but nearly two-thirds (64%) also expect to raise consumer prices.
About The Conference Board
The Conference Board is the member-driven think tank that delivers Trusted Insights for What's Ahead™. Founded in 1916, we are a non-partisan, not-for-profit entity holding 501 (c) (3) tax-exempt status in
About The Business Council
The Business Council is a forum for the CEOs of the world's largest multinational corporations across all industry sectors. Members gather several times each year to share best practices, network and engage in intellectually provocative, enlightening discussions with peers and thought-leaders in business, government, academia, science, technology and other disciplines. Through the medium of discussion, the Council seeks to foster greater understanding of the major opportunities and challenges facing business, and to create consensus for solutions. The Business Council is a non-partisan, not-for-profit entity holding 501 (c) (6) tax-exempt status. The Business Council does not lobby. Visit The Business Council's website at www.thebusinesscouncil.org
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SOURCE The Conference Board
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