Cindy Riccio Joins Konnect Agency as Chief Growth Officer
With Over Two Decades of Brand-Building Expertise, Riccio Strengthens Agency's Vision for Growth
Prior to joining Konnect Agency, Riccio founded and grew CRC, Cindy Riccio Communications, before joining forces with 360PR+ in 2022 to serve on the executive leadership team and expand the consumer lifestyle portfolio with new accounts including Edrington's The Glenrothes Scotch Whisky, Marchon Eyewear, BIC's Inkbox and Bodymark semipermanent tattoos, Zotos Professional for Better Natured Hair Color and Chicco Feeding & Soothing products. Prior to CRC, Riccio served as a trusted C-Suite advisor as VP of PR at Hanesbrands for Hanes and Champion and at L'Oreal for Matrix Professional Haircare.
"Having founded and scaled her own agency and bringing experience from the brand side, Cindy brings a holistic perspective that will unlock new opportunities for our clients and our team," said
"As an entrepreneur at heart, I knew the vision, energy, and positivity of the executive leadership team at Konnect Agency was the natural next step for me," said Cindy Riccio, Chief Growth Officer at Konnect Agency. "I see tremendous opportunity to accelerate our presence on the
Konnect Agency offers dynamic public relations programs, strategic planning, data-driven campaign roadmaps, influencer relations and social media strategy. With a coast-to-coast presence, Konnect Agency has built a global presence for domestic and international brands in the CPG, franchise, lifestyle, children, and health/wellness categories.
About Konnect Agency
Konnect Agency is an award-winning, leading independent full-service integrated public relations agency recognized for its creative and strategic campaigns for trusted global brands and innovative challengers. With headquarters in
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SOURCE KONNECT AGENCY
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