Capital Group Enhances ICanRetire® to Meet Needs of Hispanic Employees
Firm adds program features for plan sponsors to make retirement accessible for underserved community
The number of Hispanic workers in the
"The ethnic disparities in retirement savings are a growing problem in America, especially in the Hispanic community, historically an underserved part of the population. To help break this cycle, we must acknowledge some of the dynamics that influence views on money and investing," said
The ICanRetire program has evolved to create a more personalized and engaging experience for both plan sponsors and their employees:
Richer insights
Since its launch, ICanRetire has featured a simple and fun personality quiz to engage employees and match them to the right resources to keep them engaged, informed and progressing toward their retirement goals. Based on Capital Group's research, these resources are now informed by richer insights for Hispanic participants, including cultural background, family role and dynamics, and preferred language.
Every participant's profile and needs will be different, for example:
- Participant "Jocelyn," a 33-year-old first-generation college graduate born in the
U.S. , may prefer to receive retirement planning information in English and her current retirement contribution rate is 3%. One of her top concerns is how to save for retirement while also saving for her first home. She's also worried about her parents and the role she may have to play in supporting their retirement. - Whereas participant "Miguel," aged 57 and born outside the
U.S. , may prefer to receive content in Spanish and his current contribution rate is 0%. He believes investing in real estate is a more reliable, and tangible, retirement strategy.
The data-driven program analyzes the participant's age, financial experience and other factors to deliver a tailored and culturally relevant user experience.
Spanish Language
The site now features a custom experience available in Spanish. A new language-search capability allows plan sponsors to opt in or out of a webpage translation, equipping the user with greater control of the platform to make decisions that meet their needs.
Candid Conversations
ICanRetire has partnered with the Recording Academy's GRAMMY Museum to develop a video series "Money, Music, and Your Future". Each exclusive segment is hosted on the platform and shares a candid conversation with a musical artist, highlighting their personal cultural experiences and unique perspectives on financial planning for a better future. Newly featured personalities include the artists and producers
ICanRetire is available through employers that have Capital Group Target Date / American Funds Target Date funds on their investment line up (in 401k or 403b plans). For more information visit http://www.icanretire.com/.
The ICanRetire web experience is already available to Capital Group's Plan Premier® and Recordkeeper Direct® clients.
1Along with robust research and analysis of peer-reviewed articles and government publications, Capital Group conducted a series of in-depth interviews and conversations with a representative mix of Hispanic consumers. The definition of Hispanic for this research is respondents who see themselves as Hispanic or Latin American origin (except those from
2U.S. Department of Labor data.
About Capital Group
Capital Group, home of American Funds, has been singularly focused on delivering superior results for long-term investors using high-conviction portfolios, rigorous research, and individual accountability since 1931.
As of
For more information, visit capitalgroup.com.
Media Contact:
Tel: 213-615-4508
Mobile: 917-575-1528
Natalie.marin@capgroup.com
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SOURCE Capital Group
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