Cable Table Appoints Advisory Board to Support Growth

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July 22, 2026 8:20 AM EDT

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Singapore, 22nd Jul 2026 - Cable Table, the design-led furniture brand combining thoughtful craftsmanship with modern living, has appointed its Advisory Board to support the next phase of its growth. Selected through the Veblen Director Programme, the four advisors bring expertise across people strategy, commercial growth, operations, culture and organisational scale. Their appointment will support Cable Table as it builds the structure, partnerships and momentum needed to grow a brand designed around calm, function and timeless style.

"Cable Table was created from a simple belief that good design should feel effortless and work beautifully in real homes," said Cindy Mann, Founder of Cable Table. "This Advisory Board brings valuable experience across growth, people, strategy and execution, and I am delighted to welcome them as we continue building a brand that combines thoughtful design with practical everyday living."

Appointed Advisory Board Members

Jane Ayaduray - Chair of the Board, a People and culture leader with more than 15 years of experience shaping talent strategy, leadership development, organisational effectiveness and inclusive workplace practice across complex global organisations. She brings particular strength in aligning people strategy with business goals to support sustainable growth.

"What excites me about Cable Table is the clarity of the problem it solves and the ambition behind the product," said Jane Ayaduray, Chair of the Board at Cable Table. "I'm looking forward to working closely with the founder and this talented advisory board as the company builds the structure, partnerships and commercial momentum for its next stage of growth."

Ganesh Aku - Board Advisor, a Transformation Strategist who spent 14 years turning stalled, high-ambiguity initiatives into measurable results across aerospace, medical devices, insurance, and banking, including a decade at Standard Chartered Bank. He helps founders define a vision that excites them, then builds the strategy and practices to make it real.

"Cable Table has the opportunity to build something distinctive by combining thoughtful product design with practical value for modern living," said Ganesh Aku, Board Advisor at Cable Table. "I look forward to supporting the business as it strengthens its strategic foundations and grows its market presence."

Suraimy Stephens - Board Advisor, a commercial and people leader with nearly 20 years of experience across Europe and Asia Pacific in B2B SaaS, consumer and technology-led businesses. She brings expertise in go-to-market strategy, customer growth, team building and linking people strategy directly to commercial outcomes.

"Small businesses are the lifeline of any economy," said Suraimy Stephens, Board Advisor at Cable Table. "It's exciting to be part of Cable Table's growth journey ahead, and I look forward to making a meaningful contribution alongside the advisory board."

Rachael Fitzpatrick - Board Advisor, an Accredited Director and HR leader with more than 20 years of global experience across high-tech, shipping and insurance. She brings expertise in talent strategy, organisational change, culture building, restructuring and helping businesses create high-performing, customer-focused teams.

"Cable Table is building a brand with clear identity and strong potential," said Rachael Fitzpatrick, Board Advisor at Cable Table. "I am pleased to support the company as it develops the people, structure and leadership capability needed for its next stage of growth."

Helen Eastwood - Board Advisor, a global services leader with experience driving growth, transformation and operational scale across complex international environments. She brings expertise in commercial performance, operational leadership, customer experience, risk management and building accountable, high-performing teams.

"Cable Table brings together product clarity, thoughtful design and strong commercial promise," said Helen Eastwood, Board Advisor at Cable Table. "I look forward to supporting the business as it strengthens operations and builds a scalable platform for long-term growth."

The appointment of the Advisory Board marks an important step in Cable Table's development as the company continues to refine its brand, grow its commercial foundations and bring beautifully designed, functional furniture to more homes.

About Cable Table

Founded in 2022 by a mother, dog lover and design enthusiast, Cable Table was created to blend thoughtful craftsmanship with modern living. Inspired by everyday life, the brand focuses on beautifully designed furniture that brings calm, function and style into the home. At its core is a belief that good design should feel effortless, with every detail considered to create pieces that fit seamlessly into real homes while remaining practical and timeless. The company's product range includes handcrafted side tables with hidden cable management and built-in wireless charging, designed to keep spaces tidy, stylish and connected.

Learn more at: https://www.cabletable.co.uk

About the Veblen Director Programme

The Veblen Director Programme empowers executives and professionals with the skills and knowledge to excel in board and advisory roles. Through training, education, and a global network of skilled board members, Veblen supports organisations in navigating complex challenges, driving sustainable growth, and building impactful leadership teams.

Learn more at: https://www.veblendirectors.com

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