Avisen Legal and New Counsel, PLC: Startup Legal Powerhouse

Expanding Avisen's services to startups and technology companies 

MINNEAPOLIS, April 16, 2025 /PRNewswire/ -- The law firm of Avisen Legal is pleased to announce the addition of attorneys David Kaplan, Harold Slawik, and John Roberts, most recently from New Counsel, PLC. This addition strengthens Avisen's ability to serve startups, early-stage technology companies, and digital innovators across the Twin Cities and beyond. 

With decades of experience advising entrepreneurs and tech-driven businesses, the New Counsel team brings transactional depth, a startup-minded approach, and a proven track record of guiding companies from formation through funding and acquisition. 

John Roberts, who co-founded New Counsel in 2006 after legal roles with internet pioneers and Fortune 500 companies, brings a deep understanding of the startup lifecycle. "I've spent my career working with early-stage technology companies," Roberts said. "Joining Avisen gives us greater bandwidth and a broader team with the experience to better support founders chasing bold ideas." 

Harold Slawik, also a co-founder, brings more than 25 years of experience advising software and IP-driven businesses. His background includes operational and leadership roles in Silicon Valley startups. "Avisen aligns closely with how we've always practiced: lean, practical, and focused on helping entrepreneurs move fast and build smart," Slawik said. 

David Kaplan, who joined New Counsel in 2022 after serving as a transactional tax partner at a global firm, adds strength in tax-sensitive structuring, venture financing, and M&A. "Avisen is a great fit for the work I love most – helping entrepreneurs work to make their imaginations reality. I'm excited to continue that work alongside a team that shares my dedication to practical advice, clear communication, and strong client relationships," Kaplan said. 

Asked to comment on the addition of the New Counsel team to Avisen, Jeff Robbins, attorney and shareholder at Avisen Legal, noted, "The New Counsel brand is well-known in the business community, and we look forward to stewarding its future as an integral part of the Avisen service offering. With the addition of Roberts, Slawik, and Kaplan, our firm has unmatched capabilities in this market to serve technology start-ups and their investors." 

Avisen Legal continues to grow its presence as a go-to firm for entrepreneurs and technology-focused businesses. With the New Counsel team, the firm deepens its commitment to providing forward-thinking, client-focused legal support for the next generation of innovators. "This team brings decades of hands-on experience with startups and software-driven companies," said Todd Taylor, attorney and shareholder at Avisen Legal. "Their insight and energy align perfectly with our mission to deliver practical, business-minded legal counsel. I am very excited that we can offer such an amazing team of great lawyers." 

About Avisen Legal 
Avisen Legal is a Minneapolis law firm offering services in business law, energy, real estate, and intellectual property. The firm delivers tailored legal solutions grounded in business strategy and entrepreneurial perspective. 

Contact: 
Todd Taylor 
Attorney at Law 
[email protected] 
612-325-5036 

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SOURCE Avisen Legal