Aisha Tyler Announced as CES Ambassador

Actress to serve as bridge between technology and media at CES 2017

LOS ANGELES--(BUSINESS WIRE)-- The Consumer Technology Association (CTA)™ today announced that actor, director, author and comedian Aisha Tyler will be the CES® Ambassador for 2017.

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Aisha Tyler defines the term multi-hyphenate, by working simultaneously in multiple media formats. She is host of CBS' Emmy-winning The Talk, a series regular on CBS’s Criminal Minds, the voice of superspy Lana Kane in FX’s Emmy-winning Archer and host the CW's comedy improv show “Whose Line Is It Anyway?” An avid gamer and tech enthusiast, Tyler is a one-woman content machine, in engineering, hosting, conforming and editing her award-winning podcast, Girl on Guy, and also in directing, producing, shooting, and editing multiple short films, music videos, comedy specials, and recently, her first feature film.

“I can’t think of a more perfect ambassador for CES than Aisha Tyler,” said Karen Chupka, senior vice president, CES and corporate business strategy, Consumer Technology Association. “Aisha has torn down barriers for women and diversity in technology, effortlessly integrated and encouraged the use of tech in everyday life and redefined what it means to be a ‘gamer.’ CES encompasses every aspect of tech and Aisha is a superb example of how innovative technologies can be positive influences in our lives.”

Aisha’s podcast was chosen by iTunes as a best new comedy podcast of 2011 and has more than 17 million downloads to date. She produces and engineers the podcast with nothing more than two microphones, an iPad, iPhone and iPod Touch.

“As a podcaster, author, producer and filmmaker, I can attest to how technology has not only made my life better, but more creatively robust, dynamic and productive in every way,” said Tyler. “I recently directed my first feature film in just seven days on a microbudget, and technology played into every aspect of completing that creative mission effectively. Technological innovation is my artistic secret weapon. I am incredibly honored to be the CES ambassador for 2017.”

As technology continues to evolve, so does the CES experience and what it has to offer attendees interested in the intersection of technology and media. C Space is the CES program that provides a focused setting for those in the entertainment, marketing, content and advertising worlds to understand technology’s influence on these industries. Technology is shifting how consumers access content and view advertising, and C Space provides these industries the opportunity to learn how technology impacts consumer entertainment consumption.

Owned and produced by the Consumer Technology Association, CES 2017 will run Jan. 5-8, 2017 in Las Vegas, NV. CES will feature more than 3,800 exhibitors showcasing the latest innovations in consumer technology. For more information on CES 2017, visit CES.tech.

Note to Editors: The official name of the global technology event is “CES®.” Please do not use “Consumer Electronics Show” or “International CES” to refer to the event.

About CES:

CES is the world’s gathering place for all who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for 50 years—the global stage where next-generation innovations are introduced to the marketplace. As the largest hands-on event of its kind, CES features all aspects of the industry. Owned and produced by the Consumer Technology Association (CTA)TM, it attracts the world’s business leaders and pioneering thinkers. Check out CES video highlights. Follow CES online at CES.tech and on social.

About Consumer Technology Association:

Consumer Technology Association (CTA)TM, is the trade association representing the $287 billion U.S. consumer technology industry. More than 2,200 companies – 80 percent are small businesses and startups; others are among the world’s best known brands – enjoy the benefits of CTA membership including policy advocacy, market research, technical education, industry promotion, standards development and the fostering of business and strategic relationships. The Consumer Technology Association also owns and produces CES® – the world’s gathering place for all who thrive on the business of consumer technologies. Profits from CES are reinvested into CTA’s industry services.

UPCOMING EVENTS

• CT Hall of Fame DinnerNovember 9, New York, NY
• CES Unveiled New York - RegisterNovember 10, New York, NY
• CES Unveiled Las VegasJanuary 3, Las Vegas, NV
• CES 2017 – RegisterJanuary 5-8, Las Vegas, NV
• CES Asia 2017June 7-9, Shanghai, China

View source version on businesswire.com: http://www.businesswire.com/news/home/20161102006258/en/

Consumer Technology Association (CTA)
Allison Fried, 703-907-7603
[email protected]
www.CTA.tech
or
Sarah Brown, 703-907-4326
[email protected]
www.CES.tech

Source: Consumer Technology Association (CTA)

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