AVIATOR NATION ANNOUNCES FIRST-EVER NFL LICENSED COLLECTION FOR THE 2026 SEASON

Beloved California lifestyle brand launching premium apparel for 25 teams nationwide September 24

LOS ANGELES, Sept. 24, 2026 /PRNewswire/ -- Aviator Nation, the California lifestyle brand known for its signature hand-stitched construction, ultra-soft fabrics, and cult-following among celebrities, athletes, and style insiders, today announced the launch of its first-ever officially licensed collection with the NFL.

The September 24th launch marks a significant expansion of Aviator Nation's relationship with the NFL following the tremendous success of the brand's exclusive merchandise collection for Super Bowl this past February. The new collection brings Aviator Nation's unmistakable vintage-inspired aesthetic to officially licensed apparel for 25 NFL teams, including sweatshirts, zip hoodies, sweatpants, and tees. Each piece combines the brand's iconic retro styling with the passion and loyalty of football fandom, creating elevated sportswear designed to be worn from kickoff to everyday life.

"Since launching into sports, our customers have been asking for the NFL. We're stoked to finally deliver a collection that brings Aviator Nation's signature colorful, vintage-inspired style to the teams they love most," said Paige Mycoskie, Founder and CEO of Aviator Nation.

The new collection represents another milestone in Aviator Nation's continued expansion into sports licensing and marks the brand's growing presence at the intersection of fashion, fandom, and Americana. Known for transforming classic athletic silhouettes into premium lifestyle essentials, Aviator Nation has built a devoted following through its commitment to quality, Made in America production, and an unmistakable point of view.

"Aviator Nation is a brand growing in popularity and influence," said NFL Director of Licensing Xaimara Coss. "Building on a successful collaboration at the Super Bowl, this NFL collection is sure to be a hit with our fans and will continue to position the NFL at the intersection of sports and fashion."

The NFL collection will feature apparel for the following teams:

The collection will be available beginning September 24, 2026 at AviatorNation.com, select Aviator Nation retail stores, NFLShop.com, Fanatics and select stadiums across the country.

ABOUT AVIATOR NATION:
Aviator Nation is the inimitable 1970s-inspired California lifestyle brand founded by Paige Mycoskie in Venice Beach in 2006. Since launch, Aviator Nation has grown into a global lifestyle brand with 20 retail locations stocking the brand's women's, men's and kids' collections. Hand-made in the USA, Aviator Nation's hoodies and sweatpants are the foundation of what we do, but our aim is to unite a tribe of passionate individuals who want to inspire the world. Creating products that reflect our values and highlight the beauty of imperfection is the dream combo. Through our products, we celebrate a time when music, surfing, and a love for community shaped our culture. Our mission is to keep this energy alive. Live. Love. Fly. www.aviatornation.com

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SOURCE Aviator Nation