commercetools partners with Stripe in its launch of the Agentic Commerce Protocol

Early partnership signals a new era of commerce where AI agents transact safely and seamlessly on behalf of customers

BOSTON, Sept. 30, 2025 /PRNewswire/ -- commercetools, the leading AI-first commerce platform for global enterprises, today announced it has joined Stripe and OpenAI as a launch partner of the Agentic Commerce Protocol (ACP). ACP is an open standard designed to help AI agents securely connect with commerce systems, complete purchases, and sync product catalogs, giving enterprises a universal path to participate in agent-driven commerce.

Commerce has always evolved with technology and expectations. Today, AI agents are shaping the next transformation, where shopping journeys can be initiated and completed on a customer's behalf. ACP offers a new open standard for this shift, while commercetools delivers the composable foundation that global enterprises rely on to adopt it quickly, safely, and at scale.

"Across industries, our customers –– including Sephora and BMW –– are the ones setting the pace for how commerce evolves. Our role is to make it simple for businesses like that to evaluate and adopt new standards quickly, without the delays or constraints of closed systems," said Andrew Burton, CEO of commercetools. "Partnering with Stripe on ACP extends that advantage, giving enterprises the composable foundation to move at the speed of their business, not the speed of their vendor. That's how they lead safely into agentic commerce, while consumers gain faster checkout, better choices, and the continuity they expect across every channel."

By supporting ACP from the beginning, commercetools ensures that enterprises running on its platform can integrate once and reach customers across any ACP-compatible agentic channel. And because commercetools is built on a truly composable foundation, enterprises can just as easily adopt future protocols as they emerge. This means less complexity for IT and commerce teams and more freedom to experiment with AI-driven shopping experiences — all while retaining full control over brand, data, and customer trust.

This milestone builds on commercetools' introduction of Commerce MCP earlier this year, which gave enterprises the tools to connect AI agents with their existing infrastructure. ACP complements that work by establishing an open standard for agentic transactions, while commercetools' AI Hub makes it practical by handling the product data, carts, orders, and checkout flows required for agent-driven commerce. Together, these innovations demonstrate commercetools' role as the enterprise platform enabling global brands to unify commerce across every touchpoint and move confidently into the future — with more innovation still to come.

For more information, visit commercetools.com/products/ai-hub.

About commercetools

For global enterprises, commercetools provides the leading AI-first commerce platform that unifies commerce across any touchpoint, delivering unmatched revenue growth and performance. Our composable, cloud-native technology is the foundation for future innovation — from agentic commerce to conversational experiences — giving businesses the flexibility to design tailored, scalable commerce across any channel, at any scale.

By removing the constraints of legacy systems, commercetools enables companies to innovate freely, personalize at scale, and launch new channels quickly to meet the evolving demands of their customers.

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SOURCE commercetools