Stibo Systems Rolls Out New AI Capabilities

New features improve data quality, automation and help enterprises scale operations with speed and confidence

AARHUS, Denmark, July 23, 2025 /PRNewswire/ -- Stibo Systems, a global leader in master data management (MDM), today announced the rollout of new AI-powered features within its solutions. These enhancements – already in use by select global customers – are designed to streamline core data operations, reduce manual workload, and strengthen the quality and reliability of enterprise data for AI applications.    

"Today's enterprises are navigating massive volumes of data and increasing pressures to scale operations without adding complexity," said Neda Nia, Chief Product Officer at Stibo Systems. "We're embedding AI directly into the workflows our customers, making it easier to drive greater efficiency and scalability."

New features address key customer priorities and are designed to enable enterprises to move faster, improve accuracy and operate with greater confidence as AI adoption becomes increasingly critical.

New Features Now Available:

Enhance Matching with AI and ML
Machine learning (ML) simplifies the complexity of matching and deduplicating customer records in the Customer Experience Data Cloud. With pre-trained neutral networks, intuitive rule training and ongoing learning from steward feedback, these AI-enabled Stibo Systems features minimize manual reviews cycles and increase match precision to deliver a more complete customer view. 

Product Descriptions Generation & Text Translation
The Stibo Intelligent Assistant (SIA) allows customers to now easily auto-generate SEO-optimized, branded product descriptions and translate them across markets at scale. These features improve consistency, accelerate time-to-market and free up content teams to focus on strategy, not manual writing. SIA also includes an AI-powered data quality accelerator that uses natural language prompts to define and enforce business rules, such as detecting spelling errors, banned terms or inappropriate language in product descriptions.  

Attribute Mapping in Product Experience Data Cloud (PXDC)
By automating product attribute mapping across systems and suppliers, users can accelerate onboarding and ensure consistent, high-quality data. In the first quarter of 2025, the Stibo Systems AI automatically handled nearly three out of every four product data mappings.

"At our core, Stibo Systems aims to help global enterprises move faster with trusted data – not just for today's operations, but to lay the foundation for what comes next," said Adrian Carr, CEO of Stibo Systems. "Our new capabilities showcase how we're applying AI in pragmatic ways to remove friction, increase agility and create real business value."

Learn more about how Stibo Systems is enhancing the STEP platform with embedded AI.

About Stibo Systems
Stibo Systems is a leading enabler of trustworthy data through AI-powered master data management. Built on a robust and flexible platform, our SaaS solutions empower enterprises around the globe to deliver superior customer and product experiences. Our trusted data foundation enhances operational efficiency, drives growth and transformation, supports sustainability initiatives and bolsters AI success. Headquartered in Aarhus, Denmark, Stibo Systems is a privately held subsidiary of Stibo Software Group, which guarantees the long-term perspective of the business through foundational ownership. More at https://www.stibosystems.com.

For more information, please contact: 
Katherine Hahn 
Public Relations Manager 
[email protected]

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SOURCE Stibo Systems