Shaklee Obtains Exclusive License for Liquid BioCell Collagen from BioCell Technology

Shaklee Expands Its Healthy Aging Portfolio With the Gold Standard in Liquid Collagen

MIAMI, July 21, 2025  Shaklee Corporation, Liquid Collagen Acquisition, LLC and BioCell Technology, LLC are pleased to announce an exclusive licensing agreement for Liquid BioCell® Collagen. Liquid BioCell® Collagen is a patented, multi-component nutritional ingredient designed to support skin, joint, and connective tissue health.

Shaklee, the pioneer of the nutrition supplement industry, sought the exclusive license to ensure the best-selling product could continue to be available to its consumers.

"BioCell Technology, LLC congratulates Shaklee Corporation and Liquid Collagen Acquisition, LLC on being the winning bidder for the assets of Modere. The BioCell Technology, LLC team is proud and excited to work with Shaklee Corporation and Liquid Collagen Acquisition, LLC as its exclusive licensee to bring Liquid BioCell® Collagen to the world."

Roger Barnett, Chairman and CEO, Shaklee states "At Shaklee, our mission has always been to help people live healthier, longer, and more fulfilled lives. By bringing this groundbreaking, clinically validated collagen technology into our Shaklee family, we're not just adding a product—we're expanding our promise to support wellness at every age and stage of life."

The licensing agreement is in effect immediately. All products will be available to purchase through Shaklee's network of ambassadors and on Shaklee.com. 

About Shaklee

Shaklee is a leading wellness company founded by Dr. Shaklee, who invented the first multivitamin in the US more than 100 years ago. As a pioneer in sustainability, Shaklee was the first company in the world to fully offset its carbon emissions and have a net zero impact on our planet. Shaklee products are backed by over 110 clinical studies proving safety and efficacy and are marketed through more than 2 million members and ambassadors in North America and Asia. With a complete wellness portfolio, Shaklee is committed to providing consumers with the products and support they need to look, feel, and live younger longer. For more information, visit www.shaklee.com, follow @shakleehq on Instagram, or like us on Facebook

About BioCell Technology, LLC

BioCell Technology, LLC is an award-winning research, product development, branding, and marketing company that manufactures innovative, science-based ingredients that have applications in dietary supplements, functional foods, and cosmetics. The company licenses its branded ingredients to leading consumer packaged goods companies for use in their finished products. For more information, visit www.BioCellTechnology.com.

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SOURCE SHAKLEE CORPORATION