Sellars Celebrates Manufacturing Month and 40th Anniversary

$500 Prize Packages Awarded for "I Spy" Action Shots

MILWAUKEE, Oct. 6, 2025 /PRNewswire/ -- Get ready, get set, point and click! Milwaukee-based Sellars is hosting its second annual "I Spy" challenge. This year, as part of Manufacturing Month and the company's 40^th anniversary, Sellars is looking for "action shots" of its products in use. It could be a Bravo paper towel that's tackling spilled spaghetti, a TOOLBOX^® White Rag taking care of a paint splotch or a Clean Task^® wiper tackling grease and grime.

Whatever the situation, Sellars wants to see how its products are used in homes, garages and workshops and at job sites, auto shops, manufacturing facilities and anywhere else there's a need. 

Now through October 31, 2025, visit Sellars' Facebook page for a chance to win. To enter, snap a picture of a Sellars' product being used, identify which product it is and share it as a comment on that week's "I Spy" post.

"2025 is a big year for us because we're celebrating our 40^th anniversary and our new manufacturing facility that opened in Milwaukee. 'I Spy' is a fun way to bring attention to the prevalence of products made in the U.S.," said Michelle Gross, vice president of marketing and customer experience for Sellars Absorbent Materials.

Each week during Manufacturing Month, a winner will be drawn and sent a prize package that includes a $100 Visa e-card, collection of high-end cleaning items and a supply of Bravo paper towels.

Prize Package Details
Each "I Spy" package is valued at $500 and includes a collection of handy items and products to help create a clean, fresh and healthy environment.

• Roomba Combo® i5 Robot Vacuum and Mop – This nifty robot cleans carpeting and hard floors.
  
  
• Pura 4 Smart Fragrance Diffuser Citrus Surf Set – Brings refreshing scents into the room.
  
  
• Blueland Clean Essentials Kit - Microplastic-free formulas made with plant and mineral-based cleaning power so they're safe for use around everyone in the family.
  
  
• Levoit Core® Mini-P Air Purifier – A three-stage filtration keeps kitchens, bedrooms and home offices clean and healthy.
  
  
• Six-pack of Bravo paper towels – Made from 90% recycled paper and cardboard.
  
  
• $100 Visa e-card.

Spying Sellars' Products

Many consumers and businesses may be familiar with Sellars' TOOLBOX^® Blue Shop Towels and TOOLBOX^® White Rags.

The TOOLBOX blue towels are made with 60% recycled fiber and are found in auto shops, manufacturing facilities, garages and homes. For DIYers, the white rags are great for painting, staining, wallpapering and many other uses indoors and out. Plus, they're made from up to 45% recycled fibers.

Sellars' wiping products for the commercial markets are sold nationally through janitorial/sanitary, industrial, safety and specialty distributors. Its consumer products are available at retailers nationwide, including Home Depot, Lowe's, Menards, Mills Fleet Farm, Blains Farm & Fleet, Tractor Supply, O'Reilly Auto Parts and NAPA.

For more information on Sellars and to see the company's products, visit Sellars.com. 

Founded in 1985 and headquartered in Milwaukee, Wisconsin, Sellars is a leading manufacturer of shop towels, multi-use disposable wipers, towel and tissue and absorbent products. Sellars' products, which are sold under the ToolBox^®, Clean Task^® and MAYFAIR^® brands, are made from recycled and renewable materials, are high performance and good for the environment. Sellars is committed to using sustainable practices in all business areas while serving our people, customers and the planet. Learn more about Sellars' 40 years of innovation at Sellars.com.

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SOURCE Sellars