SeaX Ventures Expands Global Footprint with First Investment in Scandinavia
Investment in Alfred marks venture fund's entry into
The investment marks a significant milestone in SeaX's global expansion and underscores the firm's commitment to advancing the next wave of AI innovation across continents. Operating at the intersection of artificial intelligence, deep tech, and enterprise transformation, SeaX has built a global portfolio spanning the
"Entering the Nordics represents an exciting step in our mission to connect innovation ecosystems around the world," said Dr. Kid Parchariyanon, Founder and Managing Partner of SeaX Ventures. "Our mission has always been to bridge innovation ecosystems globally and back founders who use AI to fundamentally reshape how industries operate. Alfred exemplifies this vision — transforming sales from process-driven to intelligence-driven."
Founded by serial entrepreneur Edwin Fjeldtvedt, previously the founder of Favrit (formerly Ordr), alongside Espen Sjaavik,
Alfred's platform uses multiple AI agents to act as a world-class revenue team, embedding the intuition, playbooks, and preparation of elite sellers directly into enterprise workflows. The result is sales teams that learn continuously, stay one step ahead, and focus on high-value human relationships.
"Most technology today focuses on efficiency," said Edwin Fjeldtvedt, Co-Founder and CEO of Alfred. "But efficiency without effectiveness just means doing the wrong things faster. Alfred helps organizations sell the right way, combining proven methods, structured learning, and AI-driven preparation to drive sustainable growth."
As SeaX continues to expand across the globe, its investment in Alfred highlights a growing emphasis on
About SeaX Ventures
SeaX Ventures
is a global venture capital firm dedicated to investing in deep-tech startups that are shaping the future through groundbreaking innovations. With a mission to empower entrepreneurs building exponential technologies, SeaX Ventures focuses on sectors with high potential to drive 1% GDP growth and reduce 1% of Global Carbon Emissions within the next decade. SeaX delivers unique access to a highly selective group of innovative companies from around the globe. SeaX leverages its relationship with over 500+ listed companies, MNCs, and huge family businesses in
About Alfred
Alfred is a Knowledge and Learning Management platform (LMS) that delivers contextual enablement to help companies scale sales productivity through the knowledge and processes of the best. The platform is powered by multiple AI agents, designed to operate as a world-class revenue team with a mentor who not only prepares and completes the "homework," but also helps sellers learn ahead of the moments that matter. The result: sales teams stay one step ahead, always equipped with the right keys at the right time – rather than being ghosted or deprioritized at the end of a process. Inspired by Batman's butler, Alfred is the wise, trusted mentor who ensures the hero is always prepared and ready to perform when it counts.
Media Contact:
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SOURCE SeaX Ventures
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