SPANX INTRODUCES SPANXSMOOTH™ ONFORM, A BUTTERY SOFT, LOW IMPACT ACTIVEWEAR COLLECTION

NEW YORK, Jan. 14, 2025 /PRNewswire/ -- Spanx, LLC, the global women's brand and leader in shapewear, announces today the launch of SPANXsmooth™ OnForm, an elevated, buttery soft activewear collection made for low intensity movement and everyday dressing. Designed with the brand's lightest level of compression, these styles provide an unparalleled, barely-there feeling, and were intentionally created with comfort, ease, and support in mind. With the launch of SPANXsmooth™ OnForm, Spanx continues to provide women with more options than ever to suit her lifestyle and preferences.  The brand offers different solutions across a range of compression levels and fabrications so women look and feel their best.

"Our activewear assortment continues to grow year over year as our customers seek newness within the category to adapt to their ever-changing lifestyles," said Kiana Miree, Chief Merchandising Officer at Spanx. "With the launch of SPANXsmooth™ OnForm, we're delighted to offer expanded options to meet her needs and preferences, whether dressing for a workout class, everyday errands, travel, and beyond."

COLLECTION OVERVIEW
SPANXsmooth™ OnForm is Spanx's most gentle and versatile activewear collection yet, providing the lightest level of compression and smoothing for low intensity workouts and everyday dressing. Designed from buttery soft fabric that's breathable, sweat-wicking, and quick-drying, the styles in this collection allow her to focus on what's at hand and her most mindful movement.

The thoughtfully designed collection features a range of key styles and silhouettes: From leggings and pants with flexible front waistbands for mid-tummy smoothing and maximum comfort, to low impact sports bras and tops with removable cups, and jumpsuits and jackets depending on your style. Available in a range of elevated colorways including Very Black, Powder, Petunia, Fennel, Smoke, and Aubergine, these styles can be worn as a head-to-toe set or mixed.

ABOUT SPANX, LLC
Founded by Sara Blakely in 2000, Spanx, LLC is a dynamic women's brand that has revolutionized an industry and changed the way women around the world get dressed. Now a powerhouse lifestyle brand, Spanx offers both innerwear and outerwear solutions, constantly identifying and solving wardrobe challenges from a women's point of view. With smarter, more comfortable, must-haves including activewear, apparel, denim, shapewear, swimwear, intimates, leggings, hosiery and more, Spanx elevates women through product and empowers them to look and feel their best. Further information is available at spanx.com. Follow Spanx on Facebook, Twitter, and Instagram @Spanx.

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SOURCE Spanx, Inc.