OIKOS® Expands High-Protein Shake Lineup with New Flavors
NEW Strawberry and caffeinated Mocha Latte answer consumer demand for more variety in the protein shake aisle
- OIKOS expands its ready-to-drink protein shake lineup with two new flavor-forward innovations – Strawberry and caffeinated Mocha Latte – delivering more variety for consumers seeking delicious, high-protein options throughout the day.
- Each OIKOS Protein Shake delivers 30g of complete protein, 5g of prebiotic fiber and key vitamins with 1g of total sugar, 0g added sugar* and no artificial sweeteners or flavors – reinforcing OIKOS' leadership in the protein category.
- Designed around emerging consumption moments and trends, Mocha Latte taps into the growing protein-plus coffee ("proffee") movement with 95mg of caffeine for morning energy and afternoon pick me ups, while Strawberry offers a refreshing, fruit-forward flavor option for everyday protein routines – raising the bar for taste and function in ready-to-drink protein.
With nearly half of Americans regularly consuming protein drinks1 and 78% wishing for more flavors to choose from,2 OIKOS is stepping up to deliver just that. NEW Strawberry and Mocha Latte join the existing lineup of Chocolate, Vanilla and Salted Caramel for an unstoppable range of high-protein options that don't compromise quality or taste.
- OIKOS Protein Shake Strawberry is strawberry flavor at its boldest: juicy, bright and (always) irresistibly smooth.
- OIKOS Protein Shake Mocha Latte is where mocha meets muscle: smooth, strong and packed with bold chocolate and coffee flavor, plus 95mg of caffeine – the same as a cup of coffee.
And while the flavors are new, the benefits stay the same. OIKOS Protein Shakes deliver 30g of complete protein, 5g of prebiotic fiber to support digestive health and Vitamins A & D for immune system support – all with 1g total sugar, 0g added sugar* and no artificial sweeteners or flavors.
"With the introduction of Strawberry and caffeine-boosted Mocha Latte, we're expanding how and when people enjoy OIKOS," said
The launch strategically taps into current market trends. The Mocha Latte flavor is inspired by the viral "proffee" trend (protein + coffee), and contains 95mg of caffeine, while the Strawberry flavor caters to the fast-growing demand for fruit-flavored protein shakes.
Visit https://www.oikos.com/where-to-buy/ to find them at a store near you and follow @OIKOS on your favorite social media platforms to keep up with the latest brand news.
* Not a low-calorie food.
About OIKOS®
OIKOS® is a part of Danone
About Danone USA
Danone is an industry-leading food & beverage company, with a mission to bring health through food to as many people as possible. From its humble beginnings, Dannon Milk Products, Inc. was founded in the
As a Certified B Corporation®, Danone is committed to the creation of both economic and social value, while nurturing natural ecosystems through regenerative agriculture, including its partnerships with more than 50 U.S. farms. The company supports American jobs, agriculture and health through its strong portfolio of brands that include: Activia®, DanActive®, Danimals®, Dannon®, evian®, Follow Your Heart®, Happy Family® Organics, International Delight®, Light + Fit®, Oikos®, Silk®, So Delicious® Dairy Free, STōK® Cold
Contact:
[email protected]
1 https://www.statista.com/topics/13608/protein-shakes-in-the-united-states/?srsltid=AfmBOoqoeSghEYoWPoQkSWBzLOHx9nuGwP3PDwoCaS5JR2iDQ9ZVsKOG#topicOverview | ||||
2 Numerator Attitudes & Usage RTD Protein Study | ||||
View original content to download multimedia:https://www.prnewswire.com/news-releases/oikos-expands-high-protein-shake-lineup-with-new-flavors-302782325.html
SOURCE Danone USA
Serious News for Serious Traders! Try StreetInsider.com Premium Free!
You May Also Be Interested In
- Beyond the Credential: As AI Erases the 'Entry-Level Job' and Climate Volatility Accelerates, Planet Classroom Unveils July Lineup Mapping the New Rules of Human Resilience
- Celebrating America's Enduring Spirit of Freedom and Opportunity
- Anime "Kagurabachi" Takes Anime Expo by Storm!~ Taihi Kimura; "I'm so happy to absorb everyone's passion!" Moved by the World Premiere!
Create E-mail Alert Related Categories
PRNewswire, Press ReleasesSign up for StreetInsider Free!
Receive full access to all new and archived articles, unlimited portfolio tracking, e-mail alerts, custom newswires and RSS feeds - and more!



Tweet
Share