Later Delivers Highest Quarterly Revenue in Company History

New client wins, expanded services, and increased customer investment drive record Q3 bookings growth of 100% year-over-year.

BOSTON, Oct. 15, 2026 /PRNewswire/ -- Later, the world's most intelligent influencer marketing company, today announced record performance, with overall revenue reaching an all-time quarterly high and new business growing 100% year-over-year. The milestone marks the company's 12th consecutive quarter of double-digit year-over-year growth, underscoring its sustained momentum as Later continues to scale its business.

Later's growth was driven by multiple new agency-of-record wins and increased customer investment across its expanded marketing services, powered by its EdgeAI intelligence layer.Its Creator AEO offering continues to gain traction following its May launch, helping brands influence how they appear in AI-generated answers through trusted third-party content and creator conversations. Customers also increased their investment in paid media amplification and TikTok Shop, reflecting growing demand for Later's creator and social commerce capabilities.

The company's creator network also saw significant growth, with active creators increasing 30% year-over-year and creator payouts rising 89% over that same period, signaling growing earning opportunities for creators on the platform.

"We're seeing brands expand their investment across creator marketing, paid media and social commerce, and that demand is fueling our growth," said Scott Sutton, CEO of Later. "Our record quarter reflects the strength of our expanding offerings and the opportunity ahead as we continue investing in the technology, talent and services our customers need."

To support its aggressive growth, Later added more than 40 employees across the company in Q3 and is actively hiring for nearly 100 open roles. The company's expanded New York office, opening this year in the Flatiron district, will house client services, partnerships, technology, marketing and creator success teams, bringing Later closer to its customers and the creator community. The location will also serve as the home of Later's new creator content studio,

To learn more about Later's enterprise influencer marketing services, platform and creator commerce network, visit later.com.

About Later

Later is the world's most intelligent influencer marketing company, delivering the predictable performance enterprise brands demand and the reliable revenue creators deserve. Its AI-powered technology draws from a decade of creator, content, and commerce data from billions of social interactions, $3B+ in influencer-driven purchases, and deep integrations with Meta, TikTok, and more. With its team of high-touch strategists, Later delivers campaigns that look like art and perform like science. Trusted by global leaders like Nike, Southwest Airlines, and Unilever, Later is where the creator economy meets the bottom line. Learn more at later.com.

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SOURCE Later