Kindthread Opens First Store, Bringing Real Choice to Healthcare Apparel
The premium medical apparel company launches a curated, high-touch retail concept designed from the ground up as an omni-channel experience
A New Retail Experience for Healthcare Professionals
The Westfield Topanga location is intentionally edited and uncrowded, with an emphasis on product quality, fit education, and personal styling. Trained staff guide customers through the full Kindthread portfolio — including collections from Landau , White Cross , and Beyond Scrubs — and orders can be shipped directly to the customer's home, eliminating the need to carry bags out of the store.
The concept reflects a conviction that healthcare professionals deserve the same caliber of retail experience that consumers in every other category already expect: real choice across multiple collections, knowledgeable staff, an elevated environment, and seamless integration between in-store and online shopping.
"Healthcare professionals have been underserved by retail for too long," said
Built by a Team That's Done This Before
Several members of the Kindthread leadership team, including Sasson, are former Bonobos executives who helped scale that business across e-commerce and physical retail. Sasson served as CEO, COO, and CFO at Bonobos . That collective operating experience — understanding how physical stores and digital channels reinforce each other rather than compete — is central to the Kindthread store concept.
"What we took away from Bonobos is that great physical retail starts with the customer experience, not with how much product you can fit on the floor," Sasson added. "The store should be a place where someone feels taken care of. Everything else — inventory, fulfillment, logistics — should be invisible."
Omni-channel From
The store is fully integrated with Kindthread's digital platform from launch, allowing customers to browse in person, complete purchases online, access their full order history, and receive personalized product recommendations across channels. This omni-channel architecture was built into the brand from the start, not retrofitted onto an existing retail operation.
The medical apparel market has grown significantly over the past five years, driven by demand for performance-driven, style-forward workwear from healthcare professionals. Yet the retail experience has not kept pace. Kindthread's entry into standalone retail signals a belief that the category is ready for a more modern, customer-centric approach. One built on breadth of assortment, not brand exclusivity.
Westfield Topanga, located in the west
The Kindthread store is now open at Westfield Topanga,
Kindthread is a premium healthcare apparel company whose portfolio includes the Landau, White Cross, and Beyond Scrubs brands. The company designs performance-driven medical apparel for healthcare professionals and serves customers through kindthread.com and its retail locations. For more information, visit kindthread.com
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SOURCE Kindthread
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