JisuLife and POP MART Announce Their First Collaboration Featuring TWINKLE TWINKLE
Inspired by a group of tiny stars, TWINKLE TWINKLE tells heartfelt stories of courage, longing, and love. The partnership brings the character's whimsical world to JisuLife's lifestyle technology, blending imaginative design with practical innovation.
At the heart of the collection is the Pro1S handheld fan from JisuLife's Pro Series. Featuring 100 adjustable speed settings and up to 40 hours of battery life, the Pro1S delivers powerful, customizable cooling in a compact form. Reimagined through the visual world of TWINKLE TWINKLE, the fan becomes both a functional device and a form of personal expression.
The campaign features JisuLife's brand ambassador TEN, a Thai singer, dancer, rapper, and solo artist known for his work with NCT and WayV. Recognized for his creative versatility and international appeal, TEN brings the campaign message, "Wind Flows, Love Glows," to life by connecting performance, personal expression, and everyday comfort.
The partnership reflects JisuLife's commitment to creating products that combine technology, thoughtful design, and emotional connection. By working with POP MART and TEN, JisuLife continues to explore new ways to bring comfort, creativity, and cultural storytelling into consumers' daily lives.
"We are delighted to partner with POP MART and bring the heartfelt world of TWINKLE TWINKLE to JisuLife," said
The limited edition JisuLife x POP MART TWINKLE TWINKLE collection will be available through JisuLife.com beginning at
About JisuLife
Founded in 2016, JisuLife specializes in portable fans designed for modern life. Ranked the world's No. 1 portable fan brand by Euromonitor International, the company develops innovative cooling solutions guided by its core values of care, comfort, convenience, cooperation, and creation. For more information, visit JisuLife.com.
About POP MART
Founded in 2010, POP MART (09992.HK) is a leading company in the designer collectibles and pop culture entertainment industry. Leveraging our ecosystem built around characters and IPs, connecting with our fans through creative, immersive experiences, POP MART aims to light up passion and bring joy to fans everywhere.
Media Contact
Crystal Li
PR Manager
[email protected]
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SOURCE JisuLife
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