Global Entertainment Brand Chuck E. Cheese Launching in Turkey

DALLAS, Oct. 6, 2025 /PRNewswire/ -- Chuck E. Cheese, the destination for millions of families around the world, is officially entering the Turkish market. With its unique concept that combines dining and family entertainment, the brand is stepping into Turkey with a strong partnership structure and a long-term vision for growth.

Global Strength Meets Turkey's Potential

Today, Chuck E. Cheese, with nearly 600 locations across 17 countries, welcomes over 25 million guests annually. With its young population, family-oriented culture, and strategic geographic position, Turkey will play a key role in the brand's international expansion strategy.

Driven by initiatives and programs of the Presidency of the Republic of Türkiye Investment Office, the brand has received robust support in a well-structured program that played a pivotal role in paving the way for this strategic investment.

"We are thrilled to bring Chuck E. Cheese to Turkey, a dynamic and growing market full of opportunity," said Mario Centola, COO of Chuck E. Cheese International. "Building on our decades of international experience, we know our intellectual property will deliver a unique mix of wholesome family-friendly entertainment that has been missing in the market."

Short- and Mid-Term Goals

Chuck E. Cheese's franchise partners in Turkey, PNB Restoran and Unique Hospitality Company, are targeting up to three locations in Istanbul by the end of 2026. Following this first step, the company will pursue a rapid growth strategy across the country, with the goal of reaching 20 locations before the end of the decade.

As a flexible franchise brand, Chuck E. Cheese offers multiple formats of its experience, helping to increase foot traffic in mall locations, adding value to the retail sector, and becoming a trusted destination for families.

The company's vision for Turkey goes beyond simply opening new stores. The goal is to become the leading brand in the family dining and entertainment sector. This leadership will not only be measured by market share, but also by the lasting value and trust created in the lives of families who walk through the doors of a Chuck E. Cheese.

About Chuck E. Cheese

Chuck E. Cheese is the place where half a million birthdays are celebrated every year, with a mission to create positive, lifelong memories for families through fun, food, and play. For over 48 years, Chuck E. Cheese has been the place Where A Kid Can Be A Kid^®, continuing to set the standard for family entertainment through interactive experiences, exciting arcade games, and its beloved Chuck E. Cheese character.

Committed to providing a fun, safe, and inclusive environment, Chuck E. Cheese protects families through industry-leading programs such as Kid Check^®. As a strong advocate for local communities, Chuck E. Cheese has donated more than $24 million to schools and nonprofits through its fundraising programs. The company and its franchisees operate nearly 600 fun centers across 45 U.S. states and 17 foreign countries and territories.
For more information, visit www.chuckecheese.com or www.franchise.chuckecheese.com.

Media Contact:

Alejandra Brady, CEC Entertainment
[email protected]
+1-945-336-3443

Franchising Contact:
Mario Centola, CEC Entertainment
[email protected]

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SOURCE Chuck E. Cheese