DUPR and InBody Announce Official Body Composition Technology Partnership
The partnership brings InBody's body composition technology to the DUPR community, with activations at DUPR events and exclusive offers for DUPR players, clubs and coaches
The partnership brings together two organizations focused on helping people better understand their performance and make more informed decisions about their health and fitness. Through the collaboration, InBody will engage with the DUPR community through digital content, event activations and special product offers for DUPR players, clubs and coaches.
As part of the partnership, InBody will have a presence across DUPR's digital ecosystem, including the DUPR app, website, email communications and social media channels. InBody will also activate at select DUPR-owned events, giving players and attendees opportunities to interact with InBody products and participate in experiences such as grip-strength testing with InBody's InGrip.
"Pickleball is increasingly becoming part of how people stay active, competitive and connected, and that makes understanding your body and performance increasingly important," said
The partnership will also provide opportunities for DUPR players and the broader DUPR ecosystem to access InBody products, including special offers for DUPR Clubs and DUPR Certified Coaches.
"We're excited to partner with DUPR and connect InBody's technology with a growing community of active players who are invested in their health and performance," said
The collaboration will also extend to DUPR's competitive events, with InBody product prizes and promotional activations planned around select regional and national competitions.
Together, DUPR and InBody aim to give players more ways to understand the relationship between their performance, fitness and overall well-being.
About InBody
InBody is an innovation-focused company that develops biomedical technologies designed to simplify the understanding of health and wellness. InBody's award-winning, medical-grade devices are currently used by more than ten million professionals and consumers across medical, fitness, research, and corporate wellness settings worldwide. The company delivers technologies and services in more than 110 countries, supported by thirteen global branch offices and a global network of distributors. To learn more about InBody and its mission, visit www.inbody.com.
About DUPR
DUPR (Dynamic Universal Pickleball Rating) is the premier global pickleball rating system and technology platform, trusted by the world's leading clubs, tournaments, leagues, and players. DUPR's dynamic rating system unifies pickleball across age, gender, and location by analyzing match results to accurately evaluate all players across a 2.000 - 8.000 scale. DUPR is the official pickleball rating of leagues, tournaments and clubs around the world, including USA Pickleball, Global Pickleball Federation (GPF), United Pickleball Association (UPA), Professional Pickleball Association (PPA), Major League Pickleball (MLP), Pickleball.com, Life Time, The Picklr, National Team Pickleball League, and National Pickleball League. It also owns and operates Minor League Pickleball and Collegiate Pickleball, two of the biggest amateur leagues in the sport. Players and operators can visit www.dupr.com to sign up and learn more.
Media Contacts
Kyrill Hartog
Vice-President of Marketing & Communications, DUPR
[email protected]
Gloria Song
Marketing Operations Manager, InBody
[email protected]
www.inbody.com
View original content:https://www.prnewswire.com/news-releases/dupr-and-inbody-announce-official-body-composition-technology-partnership-302928097.html
SOURCE DUPR
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