Chargeflow Launches Prevent: Stop Digital Shoplifters Before They Strike

The first fully automated post-purchase friendly fraud prevention platform at scale

TEL AVIV, Israel and NEW YORK, Sept. 29, 2025 /PRNewswire/ -- Chargeflow, the leading chargeback automation platform for online commerce, today announced Chargeflow Prevent, a first-of-its-kind post-purchase, pre-fulfillment fraud prevention platform designed to stop friendly fraud before it occurs. Unlike traditional checkout fraud tools that screen only at the point of payment, Prevent operates in the critical gap after payment but before fulfillment, closing the blind spot where most fraud slips through. Operating during the critical window between payment and fulfillment, Prevent utilizes advanced machine-learning and the power of a global network of tens of thousands of merchants to identify high-risk orders in real-time. This enables merchants to block stolen-card fraud, friendly fraud, and policy abuse—and reduce disputes by as much as 90%. 

Post-purchase fraud and return abuse, also known as "digital shoplifting," is one of the fastest-growing threats to merchants today, where customers exploit return policies, dispute processes, or promotions after payment to obtain goods or refunds to which they aren't entitled. Unlike card-not-present (CNP) payment fraud often caught at checkout, bad actors typically bypass traditional fraud detection tools, leaving merchants exposed to unnecessary product losses, shipping costs, lost revenue, and increased chargeback rates.

With Prevent, merchants can now identify and block high-risk orders before fulfillment, stopping disputes at the source. This reduces operational waste, protects relationships with payment processors, and ensures merchants can focus on serving their best customers. By focusing on the blind spot after checkout but before fulfillment, Prevent closes a critical gap left open by traditional fraud solutions.

Each order receives a risk score with a recommended action - approve, verify, or cancel. For suspicious cases, the system automatically validates both the order and the buyer through a next-generation verification process. This extra layer of defense halts risky behavior without immediately blocking the transaction, instead alerting the buyer that their activity has been flagged. In most cases, friendly fraudsters abandon disputes once confronted, protecting merchants from losses while maintaining trust with genuine customers and minimizing false declines.

Prevent delivers measurable results with an average friendly fraud reduction of 90% across early adopters. The Chargeflow platform currently secures more than $5B in GMV annually. New users receive their first 1,000 transactions screened free, with transparent introductory pricing, no setup fees, monthly minimums, or long-term contracts, and plug-and-play integrations with major commerce platforms for fast onboarding.

"Friendly fraud has evolved, and so should friendly fraud prevention, "said Ariel, CEO & Co-Founder of Chargeflow. "Prevent is built to stop digital shoplifters before they cause damage, giving merchants confidence to fulfill orders without fear of being exploited by fraudsters. This is about uniting merchants in the fight against a fast-growing threat, while ensuring they can focus on serving loyal customers with confidence."

Backed by Chargeflow's proven AI infrastructure, trusted by tens of thousands of merchants worldwide, and protecting billions in annual GMV, Prevent extends Chargeflow's mission to help merchants not just recover from disputes but avoid them entirely.

Merchants can learn more and sign up at https://www.chargeflow.io/products/prevent.

About Chargeflow
Chargeflow is the world's first fully automated chargeback platform, built by fintech and e-commerce entrepreneurs and backed by the world's leading VCs, to combat the fastest-growing digital commerce threats and level the playing field against chargebacks and friendly fraud. By combining state-of-the-art technology, generative AI, proprietary automation systems, and deep domain expertise, Chargeflow enables merchants to recover and prevent chargebacks at scale, completely hands-free. With a security-first architecture, industry-leading win rates, and a guaranteed ROI, Chargeflow protects billions in revenue for tens of thousands of businesses globally. Learn more at www.chargeflow.io.

Contact:
Dan Moshkovich
Chargeflow
2133092373
401874@emailrp4.com

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SOURCE Chargeflow