Better Battery Co. Leads the Way with Plastic-Free Battery Packaging

LOS ANGELES, Feb. 6, 2025 /PRNewswire/ -- Better Battery Co. (BBCo.) is revolutionizing the battery industry as the first battery brand with sustainability at the forefront. In addition to their existing sustainability initiatives, BBCo. offers completely plastic-free packaging across all products. Through thoughtful packaging design, without the use of plastic, BBCo. is setting a new benchmark for sustainability in the industry while providing consumers with high-performance, sustainability focused energy solutions.

Unlike some traditional battery brands, BBCo. has taken a bold step to reduce plastic waste, ensuring that every product aligns with their broader commitment to sustainability, including carbon neutrality and their focus on responsible battery disposal. BBCo. champions and advocates for recycling wherever available, and has an innovative built-in recycling option for their kit product line.

This pioneering initiative aligns with the values of today's eco-conscious consumers and retailers, making sustainable choices more accessible without compromising performance and cost.

BBCo. offers seven small pack SKUs, tailored to meet a variety of consumer needs. Their small pack line is designed with sustainability at the core:

• Plastic-Free
• FSC Certified Packaging
• Certified Carbon Neutral
• 100% Recyclable + Reusable Box for Battery Storage

Small Pack Configurations: AA8, AA16, AAA 8, AAA16, 9V2, C4, D4

BBCo. also offers a kit line designed to be fully recyclable—both the box and insert are 100% recyclable! BBCo kits help keep junk drawers tidy with a built-in storage box. Each kit also includes access to a prepaid shipping label to send used batteries for recycling. Every BBCo. kit has the potential to divert not only packaging, but copious batteries from our increasingly overfilling landfills and the devastating impacts of consumer waste.

Kit Configurations: AA40, AAA40, COMBO (AA20/AAA20)

"As a company, we are committed to pushing the battery industry forward with truly sustainable solutions.

Now, in addition to being the first certified carbon neutral battery, and our unique built-in recycling program for our kit line, we are demonstrating this commitment to sustainability through being the first to introduce 100% plastic-free packaging across our entire product line. We are excited to partner with retailers who share our vision of reducing waste and making sustainable products the new standard." said Jaclyn Byles, Co-Founder of BBCo.

Better Battery Co. products are now available at leading retailers and sustainability-focused marketplaces, including Wegmans, Grove Collaborative, Target, Walmart and so many more. By offering their plastic-free battery solutions through these key partners, BBCo. continues to make it easier for consumers to choose sustainability at a competitive price point without sacrificing quality or convenience.

About Better Battery Co.
Better Battery Co. is the world's first carbon-neutral alkaline battery company, dedicated to creating a better and more sustainable future for all. As one of the first alkaline battery company to eliminate plastic in its packaging across North America, BBCo. also offers a comprehensive recycling program for its kits, allowing consumers to dispose of used batteries responsibly. By including recycling instructions and materials in every kit, BBCo. ensures that sustainable practices are as convenient as possible. BBCo. is redefining the standard for sustainability in the industry.

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SOURCE Better Battery Co.