BGL Announces PrepWizard has Received a Strategic Investment from 404 Endeavors

The partnership will support continued growth for PrepWizard's automated food prep labeling and digital operations management platform serving restaurant and foodservice operators

BOSTON, Aug. 24, 2026 /PRNewswire/ -- Brown Gibbons Lang & Company (BGL), a leading independent investment bank and financial advisory firm, is pleased to announce that PrepWizard, a leading provider of automated food prep labeling solutions and digital operations management software for restaurants and foodservice operators, has received a strategic investment from 404 Endeavors, a private investment firm focused on partnering with technology and tech-enabled services businesses serving restaurants and other multi-unit operators. The terms of the transaction were not disclosed.

BGL's Restaurant & Retail Software investment banking team served as the exclusive financial advisor to PrepWizard in the transaction. Learn more about our team here: https://www.bglco.com/industry-coverage/technology/software-investment-banking-team/restaurant-retail-technology/ 

Founded in 2019 by Doug Harris and his sons, Cole and Eli, PrepWizard delivers an end-to-end food prep labeling system that helps restaurant teams automate a time-consuming, manual, and error-prone back-of-house process. Through its cloud-based mobile app, integrated Bluetooth printers, and custom-formulated dissolvable and low-adhesive labels, PrepWizard enables operators to automatically calculate use-by dates, print accurate labels in seconds, and maintain consistent brand standards across locations. The company also offers WorkWizard, a digital operations management platform designed to help multi-unit operators digitize tasks, checklists, audits, announcements, and other store-level workflows.

Transaction Details

PrepWizard and 404 Endeavors share a vision for PrepWizard's continued growth. Cole and Eli will remain in their leadership roles as President and Chief Technology Officer, respectively, and will continue to lead the business alongside the existing PrepWizard team. The partnership will support further investment in PrepWizard's people, technology, and sales capabilities while maintaining the customer focus and service that have made the company successful.

About BGL's Restaurant & Retail Software Investment Banking Team

BGL's Restaurant & Retail Software investment banking team has extensive experience across the sector. For more than two decades, our team has advised the world's most innovative technology companies selling native, purpose-built bespoke solutions to the restaurant and retail sectors. Our deep understanding of restaurant technology trends and the challenges impacting today's food service environment enables us to best articulate our clients' unique ability to solve the complex challenges operators face across back-of-house, front-of-house, and foodservice distribution.

To learn more about BGL's recent transactions in the restaurant sector, visit our Transactions page.

About Brown Gibbons Lang & Company
Brown Gibbons Lang & Company (BGL) is a leading independent investment bank and financial advisory firm focused on the global middle market. The firm advises private and public corporations and private equity groups on mergers and acquisitions, capital markets, financial restructurings, business valuations and opinions, and other strategic matters. BGL has offices in Boston, Chicago, Cleveland, Los Angeles, and New York. The firm is also a founding member of REACH Cross-Border Mergers & Acquisitions, enabling BGL to service clients in 30 countries around the world. Securities transactions are conducted through Brown, Gibbons, Lang & Company Securities, LLC, an affiliate of Brown Gibbons Lang & Company LLC and a registered broker-dealer and member of FINRA and SIPC. For more information, please visit www.bglco.com. 

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SOURCE Brown Gibbons Lang & Company