Finish Line (FINL) Names Chris Ladd Executive VP, Chief Digital Officer
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The Finish Line, Inc. (NASDAQ: FINL) today announced that Chris Ladd will join the company Nov. 21 as Executive Vice President, Chief Digital Officer.
Ladd’s responsibilities will include providing vision, leadership and strategy to develop and implement initiatives across the enterprise including digital and mobile commerce, social media and other key components of the multi-channel experience.
He comes to Finish Line from Lululemon (Nasdaq: LULU), a 150-store specialty retailer of yoga-inspired athletic apparel. At Lululemon, Ladd was Senior Vice President, Global Ecommerce. Prior to Lululemon, he served from 2008-2011 as Senior Vice President, Global Marketing and Direct Channel for shoe manufacturer Crocs. From 2006-2008, Ladd was Vice President, Client Services, Strategy and Marketing for interactive consulting firm TextureMedia. Earlier in his career, he served in key interactive marketing roles for Titleist and Foot-Joy Worldwide as well as for Reebok.
Ladd’s responsibilities will include providing vision, leadership and strategy to develop and implement initiatives across the enterprise including digital and mobile commerce, social media and other key components of the multi-channel experience.
He comes to Finish Line from Lululemon (Nasdaq: LULU), a 150-store specialty retailer of yoga-inspired athletic apparel. At Lululemon, Ladd was Senior Vice President, Global Ecommerce. Prior to Lululemon, he served from 2008-2011 as Senior Vice President, Global Marketing and Direct Channel for shoe manufacturer Crocs. From 2006-2008, Ladd was Vice President, Client Services, Strategy and Marketing for interactive consulting firm TextureMedia. Earlier in his career, he served in key interactive marketing roles for Titleist and Foot-Joy Worldwide as well as for Reebok.
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