Coty names Soraya Benchikh as CFO, effective September 2026

Coty Inc. (NYSE: COTY; PARIS: COTY) has appointed Soraya Benchikh as Chief Financial Officer, effective September 1, 2026, succeeding Laurent Mercier, according to a company statement.

Benchikh most recently served as CFO of British American Tobacco, where she also held roles including President of BAT France and Area Director for East and Southern Africa. She previously spent nearly four years at Diageo, most recently as President, Europe, and began her career in finance at General Electric and Gillette. She will join Coty's Executive Committee and report to Executive Chairman and Interim Chief Executive Officer Markus Strobel.

Strobel said, "Soraya is a seasoned global executive with a strong track record of financial and operational leadership, and she is the right leader for Coty's next phase."

The appointment follows an operating structure change Coty implemented on July 2, which brought commercial decision-making closer to its markets and combined research and development with supply chain into a single function.

Benchikh said her focus will be "strengthening the balance sheet, sharpening capital allocation, and helping drive the next phase of sustained value creation."

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