Yelp (YELP) Says It's Now Taking Food Orders
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Share of Yelp (NYSE: YELP) moved higher on Tuesday after the company announced it would add food-delivery services to its site. Yelp plans to team with local delivery companies to offer the service, and within months Yelp plans to offering booking services for spas, yoga studios, salons and dentists.
"We'll be rolling out Yelp Platform category by category, beginning today with food delivery and pickup. Starting now, people can order food directly from a select number of restaurants supported by delivery.com and Eat24, like NYC's Harry's Italian Pizza Bar and Layaly Mediterranean Grill in SF. Eventually, consumers will be able to order whatever meal they're craving for delivery or pickup at thousands of local restaurants across the US, directly from those businesses' Yelp listings," Yelps said in a blog post.
"In the coming months, we'll add categories like spas, yoga studios, salons and dentist appointments starting with Booker, Intuit's Demandforce and MindBody. Consumers can expect us to add more categories in the future," the company said.
With its new platform, Yelp hopes to make scheduling a whole lot easier and hopefully, from an investor perspective, attract advertisers in the process.
IInvestors are eyeing share of OpenTable, Inc. (Nasdaq: OPEN) which are trading lower after-hours on Tuesday.
"We'll be rolling out Yelp Platform category by category, beginning today with food delivery and pickup. Starting now, people can order food directly from a select number of restaurants supported by delivery.com and Eat24, like NYC's Harry's Italian Pizza Bar and Layaly Mediterranean Grill in SF. Eventually, consumers will be able to order whatever meal they're craving for delivery or pickup at thousands of local restaurants across the US, directly from those businesses' Yelp listings," Yelps said in a blog post.
"In the coming months, we'll add categories like spas, yoga studios, salons and dentist appointments starting with Booker, Intuit's Demandforce and MindBody. Consumers can expect us to add more categories in the future," the company said.
With its new platform, Yelp hopes to make scheduling a whole lot easier and hopefully, from an investor perspective, attract advertisers in the process.
IInvestors are eyeing share of OpenTable, Inc. (Nasdaq: OPEN) which are trading lower after-hours on Tuesday.
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