Yahoo! (YHOO) Will Begin Phasing-Out Certain Content Verticals; Includes Tech, Autos

(Updated - February 17, 2016 3:09 PM EST)

Yahoo! (Nasdaq: YHOO) is said to be shuttering around half of its content verticals as the company looks to reorganize to optimize performance.

POLITICO Media said today that verticals include autos, foods, health, music, and tech. Noted tech columnist David Pogue will move to Yahoo!'s news vertical, sources said.

Yahoo Tech editor in chief Dan Tynan also sent a memo to staff today informing them of his departure.

UPDATE - Yahoo! Global Editor-in-Chief, Martha Nelson, posted the following to the company's Tumblr page on Wednesday:

On our recent earnings call, Yahoo outlined out a plan to simplify our business and focus our effort on our four most successful content areas – News, Sports, Finance and Lifestyle. To that end, today we will begin phasing out the following Digital Magazines: Yahoo Food, Yahoo Health, Yahoo Parenting, Yahoo Makers, Yahoo Travel, Yahoo Autos and Yahoo Real Estate.

As we make these changes, we acknowledge the talent and dedication of an extraordinary group of journalists who brought new and newsworthy content to Yahoo. While these Digital Magazines will no longer be published, you will continue to find the topics they covered, as well as style, celebrity, entertainment, politics, tech and much more across our network.

We know you come to Yahoo because of our distinct voice and unique blend of original content, aggregation and personalization. With a renewed focus on News, Sports, Finance and Lifestyle, we will be working to make Yahoo an even more essential part of your life.

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