Southwest (LUV) Becomes the Tiger Woods of Airline Satisfaction
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Price: $38.61 +0.47%
Overall Analyst Rating:
SELL (= Flat)
Dividend Yield: 1.9%
EPS Growth %: +454.5%
Overall Analyst Rating:
SELL (= Flat)
Dividend Yield: 1.9%
EPS Growth %: +454.5%
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Or maybe we should say Rory McIlroy, following this weekend's U.S. Open.
To maybe no one's surprise today, Southwest (NYSE: LUV) topped the American Consumer Satisfaction Index (ACSI) ratings for what would appear to be the 18th time.
But being the best of the worst isn't exactly notable either. Overall, passenger satisfaction dropped 1.5 percent overall to 65. ACSI notes that "poor service, higher fuel prices, and fees for baggage and other services are contributing to discontent among travelers."
Satisfaction is down 9.7 percent from 72 at the start of the survey.
More than half of travelers are dissatisfied with baggage fees, and ACSI comments that "since nearly half of all fliers pay bag fees, the negative impact on their satisfaction is significant."
Airlines most profitable segment, business travelers, is the least satisfied segment, with an ACSI score of 61.
Rounding out the airlines, you have: AMR Corp.'s (NYSE: AMR) American at 63, US Airways (NYSE: LCC) at 61, United Continental (NYSE: UAL) at 661, and Delta (NYSE: DAL) at 56. The 'All Others' segment scored a 76, and Continental, which is being absorbed by United, fell 10 percent to 64.
Despite the report, airlines are trading higher on overall positive sentiment in the marketplace.
To maybe no one's surprise today, Southwest (NYSE: LUV) topped the American Consumer Satisfaction Index (ACSI) ratings for what would appear to be the 18th time.
But being the best of the worst isn't exactly notable either. Overall, passenger satisfaction dropped 1.5 percent overall to 65. ACSI notes that "poor service, higher fuel prices, and fees for baggage and other services are contributing to discontent among travelers."
Satisfaction is down 9.7 percent from 72 at the start of the survey.
More than half of travelers are dissatisfied with baggage fees, and ACSI comments that "since nearly half of all fliers pay bag fees, the negative impact on their satisfaction is significant."
Airlines most profitable segment, business travelers, is the least satisfied segment, with an ACSI score of 61.
Rounding out the airlines, you have: AMR Corp.'s (NYSE: AMR) American at 63, US Airways (NYSE: LCC) at 61, United Continental (NYSE: UAL) at 661, and Delta (NYSE: DAL) at 56. The 'All Others' segment scored a 76, and Continental, which is being absorbed by United, fell 10 percent to 64.
Despite the report, airlines are trading higher on overall positive sentiment in the marketplace.
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