Netflix (NFLX) Makes a Move

March 15, 2012 2:59 PM EDT
Shares of Netflix, Inc. (Nasdaq: NFLX) are seeing a sharp move higher into the close Thursday. While there is no apparent company-specific news, the strength could be ahead of the sale of Apple's new Apple TV and iPad on Friday. The new Apple TV will feature 1080p programming including iTunes movies and TV shows, Netflix, Vimeo, photos and more in HD.

Also short sellers could be locking in gains after some recent consolidation of this year's massive gains. After starting the year at $70, Netflix ramped to $130 before the recent consolidation.

Netflix is getting sacked from competition left and right but continues to add new subscribers both domestically and internationally as the company tries to differentiate itself with original content and increased distribution.

Shares of Netflix last traded at $109.18, up about 3.7 percent on the session.


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