Microsoft Now Following Twitter

Microsoft (Nasdaq: MSFT) confirmed on its official blog that the company has reached an agreement with Twitter to gain access to the entire public Twitter feed and that a beta version of the application is available for the use in the U.S. through the company’s search engine Bing.

Bing will allow searching for what people are saying about breaking news topics, celebrities, sports, and anything else the millions of tweeters are tweeting about in real time.

The announcement came today from Paul Yio and the Bing Social Search Team as Microsoft tries to use the explosive popularity of Twitter to bring traffic to the Bing search engine. This is a nonexclusive deal that was announced at Microsoft's web 2.0 conference today.

The door is open for other search engines such as world leader Google (Nasdaq: GOOG) to form its own partnership to with Twitter with the nonexclusive agreement.

Microsoft's announced partnership with Twitter comes less than a day before the launch of Windows 7, which has become the best-selling pre-order item on Amazon (Nasdaq: AMZN).

Microsoft gained little movement with the announcement, trading currently at 26.58, up 0.80 percent.

Google 551.10, down 0.11 percent. Amazon 93.42, down 0.13 percent.

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