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Apple (AAPL) Hiring for China Ops May Boost LinkedIn (LNKD)

August 16, 2013 9:39 AM EDT
LinkedIn (NYSE: LNKD) is in focus Friday following news that Apple (Nasdaq: AAPL) will be fully-utilizing the business-oriented social network to its max.

9to5Mac today noted that Apple has placed 291 job advertisements on LinkedIn for positions based in China. Positions range from store managers to field marketing reps.

Given that speculation has Apple launching a lower-cost iPhone this year (an event will be held on September 10th), it could be a game-changer in China. A good draw on the potential demand would be from evaluating sales of iPad minis last year. Arguably, Asia-Pacific was the biggest region for the tablet, which much of the demand coming from China.

In any case, its also a good advertisement for LinkedIn and its capability beyond being just a social-networking tool. With nearly 300 jobs at Apple being posted, there's sure to be a spike in traffic on the website. Applicants that don't get selected might find themselves still on the website for months after.

Shares of LinkedIn are down in early trading Friday, but already off of session lows.


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