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Apple (AAPL) Dominates Christmas 2014 Smartphone, Tablet Activations - Flurry

December 29, 2014 5:17 PM EST

Apple (Nasdaq: AAPL) is still tops when it comes to holiday season sales.

According to a report from Flurry, Apple accounted for 51.3 percent of all global smartphone and tablet activations from December 19th through the 25th. That compares with 17.7 percent for Samsung and 5.8 percent for Microsoft (Nasdaq: MSFT). Xaomi and Huawei were said to account for less than 1 percent, though year-over-year comparisons weren't made.

Flurry continued:

Looking Ahead to 2015, and Back at the Year that Was

If Christmas is a bellwether for the year ahead, we should expect strong performance from iOS devices and a continued shift to the once-derided phablet form factor. This was the year that time spent on mobile finally eclipsed TV, and the data shows that we are spending this time in more apps than ever. It was another record year for app developers, and we don’t see any signs of the momentum stopping.



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