Al-Jazeera Could Come to a TV Near You...Soon

February 25, 2011 8:01 AM EST
According to the Financial Times, al-Jazeera is looking for more U.S. coverage, and recently made a plea to Comcast (Nasdaq: CMCSA) to begin carrying the Arabic TV broadcast.

One of al-Jazeera English's managing directors walked into Comcast's Philadelphia headquarters the other day, toting a box full of 13,000 email's from viewers urging the U.S. cable company to carry its signal.

But Comcast isn't the only large U.S. broadcaster that al-Jazeera will make a pitch to. The Doha-based news channel will be heading to Time Warner Cable (NYSE: TWC) and Cablevision (NYSE: CVC) and others making a pitch.

Currently, al-Jazeera's reach only extends to Washington, Burlington, Vermont, and Toledo, Ohio, amounting to fewer than three million households. Previous negative comments from former U.S. Defense Secretary Donald Rumsfeld and Moroccan Ambassador Marc Ginsberg put many major broadcasters off of carrying the news network. However, recent uprisings in Tunisia, Egypt, and Libya have increased demand for the broadcast immensely.

Currently, about 250 million households around the globe have access to the news channel.

One question that many might have would be whether or not demand will still be strong once (if) tensions in the Middle East die down. But as they say, "strike while the iron is hot!"


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