Harley-Davidson (HOG) Appoints Jonathan Root as CFO

Harley-Davidson, Inc. ("Harley-Davidson") (NYSE: HOG) today announced that Jonathan Root, SVP of Harley-Davidson Financial Services (HDFS), has been appointed as Chief Financial Officer, Harley-Davidson, Inc., effective immediately.

"Jonathan is a proven leader with extensive knowledge of our business, matched with strong financial acumen – we're excited to have him in place to lead the finance organisation at Harley-Davidson," said Jochen Zeitz, Chairman, President and CEO, Harley-Davidson.

In his role as SVP at HDFS, Root has overseen the global HDFS business as President of Eaglemark Savings Bank, President of Harley-Davidson Insurance, and President of all other HDFS subsidiaries. Root has been responsible for both strategy and execution of the company's motorcycle retail lending, branded credit card partnerships, commercial lending, and retail/commercial/insurance operations. Root joined HDFS in 2011 and has held multiple roles across the company including VP, Insurance.

Prior to HDFS, Root held a variety of roles at Ally Financial, Inc., GMAC Financial Services, Inc., and General Motors, Inc.

Root holds an MBA from the University of Detroit Mercy and a Bachelor of Science in Corporate Finance from Wayne State University.

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