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Apple (AAPL); RBC comments on iPhone numbers

July 25, 2007 9:39 AM EDT
Get Alerts AAPL Hot Sheet
Price: $308.63 +4.84%

Rating Summary:
    45 Buy, 29 Hold, 7 Sell

Rating Trend: = Flat

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From Notable Calls

RBC Capital comments on Apple (NASDAQ: AAPL) saying their channel checks suggest sustained iPhone momentum. Current checks at Apple and AT&T retail stores in major US cities suggests, contrary to concerns, iPhone demand/sales momentum remains steady, following the huge initial surge in iPhone sales 1st weekend of launch. Replenishments appear to have restored Apple store iPhone inventory to 90%+, and checks show AT&T stores have stock. Early activation issues appear largely resolved and returns appear to have been minimal to date.

AT&T Reported 146k Activations Q2, implying sales only slightly light to RBC\'s 450-500k Q3 Sell-in Estimate. AT&T reported 146k iPhone activations Q2 (June 29 and 30). However, this may not reflect Apple\'s true Q3 sales, as AT&T excludes iPhone buyers who experienced activation delays (up to 40% - 50% of est. buyers), as well as additional units sold but not activated until after the weekend, as well as those purchased for gifts, and non-US buyers. Incorporating these factors suggests Apple may have sold 350-450k iPhones to users the first weekend.

Given Apple will report iPhone sell-in Q3 (i.e. sell-in to AT&T, sell-through online and Apple stores), Apple may report 400-500k iPhones sold Q3 (2 days ended June 30).

They would accumulate the stock; expect Apple to resolve the connectivity/pricing issues and subsequently reinvigorate iPhone sales through new launches at attractive pricing and faster network technology; as well, they expect subsequent Mac/ iPhone momentum to overcome margin concerns.

Notablecalls: RBC\'s comments regarding AT&T excluding iPhone buyers who experienced activation delays from their yesterday\'s iPhone number make sense. I suspect these comments will generate some covering/buy interest in AAPL stock early on but I\'m not entirely convinced it\'s enough to generate a meaninguful bounce today ahead of earnings

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