Insight Sourcing Unveils Refreshed Brand
New visual identity and streamlined brand name exemplifies the firm’s 21 years of high-impact procurement results.
ATLANTA--(BUSINESS WIRE)-- Insight Sourcing, North America’s leading consulting firm focused exclusively on strategic sourcing and procurement-related services, is marking its 21 years of client commitment with a holistic brand refresh. The firm has modernized its visual identity with a new icon and font and is dropping “Group” from its brand name, previously Insight Sourcing Group.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20231003497949/en/

The decision to refresh the brand underscores Insight Sourcing's dedication to excellence and innovation in the procurement and sourcing domain. Over the past two decades, Insight Sourcing has consistently delivered remarkable client results, strengthening their reputation as a trusted partner for many of the world's most prominent organizations.
“Since day one, Insight Sourcing has remained innovative, agile and always ready to leverage market intelligence, and digital assets to meet the ambitious goals of our clients,” said Tom Beaty, CEO at Insight Sourcing. “We never rest in our pursuit of excellence, and neither should our brand. It reflects our deep appreciation for our past as well as the dynamic nature of our future.”
It's important to note that this refresh signifies a renewed pledge to clients and their ever-evolving needs. It does not signify a change of ownership or operating structure.
For further details about Insight Sourcing's commitment to providing clients with the most current procurement insights and resources, please visit the organization's website at www.insightsourcing.com.
About Insight Sourcing
Insight Sourcing is the premier firm in North America exclusively focused on procurement optimization and Procurement Value Creation™. Founded in 2002, Insight Sourcing’s capabilities are designed to accelerate impact through the expertise of its 250+ procurement experts, its market-leading Category Center-of-Excellence model, and practices specializing in Advanced Analytics, Private Equity, Supplier Diversity and Energy Management & Sustainability. For 21 years, its deep bench of sourcing and category experts has executed over 7,000 sourcing projects, and achieved approximately $2 billion in savings annually for clients with an average 7:1 one-year ROI. To learn more, visit insightsourcing.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20231003497949/en/
Kristalyn Mumaw
Insight Sourcing Group
[email protected]
770-628-0891
Kimberly Flatley
The LAKPR Group
[email protected]
617-759-0694
Source: Insight Sourcing
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