Baseten Names Sheila Vashee Chief Marketing Officer

Former Figma CMO brings experience scaling some of technology’s most influential product-led companies as Baseten enters its next phase of growth

SAN FRANCISCO--(BUSINESS WIRE)-- Baseten, the AI inference company powering the world's most advanced AI products, today announced that Sheila Vashee has joined the company as Chief Marketing Officer. Vashee most recently served as Chief Marketing Officer at Figma and brings two decades of experience building and scaling marketing, growth, and go-to-market organizations at companies including Figma, Ethos, Opendoor, and Dropbox.

Baseten has rapidly been assembling an experienced leadership team to build the intelligence infrastructure stack powering AI and enterprise leaders including Cursor, Harvey, HubSpot, Lovable, Notion, Vercel, and Wayfair. The company works with thousands of customers, processes 40–50 trillion tokens per day with infrastructure spanning 90 clusters and 20 clouds globally, and reported 20X YoY revenue growth in June 2026. Vashee joins the Baseten executive team alongside Matt Slagle (CRO), Gabe Stern (Chief Legal Officer), Sameer Paranjpye (Head of Engineering), and Vivek Patel (Head of Compute), who all also joined earlier this year.

“Sheila is a proven leader with an incredible track record of elevating beloved, product-led technology companies into defining market leaders. The growth and scale she’s seen in spades, together with her mastery of community, brand, and growth will be a major accelerant as we increasingly become the de facto inference provider powering the open frontier,” said Baseten CEO Tuhin Srivastrava.

Sheila spent three years at Figma leading marketing, customer support, communications, brand and growth during a period in which the company crossed $1B in revenue and completed its IPO. During her tenure, Figma doubled its product lineup, built out its growth motion, expanded support and operations and strengthened its enterprise business. Previously, Sheila was the VP of Growth at Opendoor, where she was responsible for growth across the buyer and seller marketplace. She took Opendoor from four to 21 markets and billions in GMV in a few years. Prior to that, she was the second marketing hire at Dropbox, where she helped 12x the Dropbox user base to 600M users and >$1 billion in revenue.

“AI is still in its early innings, and the scale to which it will grow is beyond what we can comprehend. Baseten’s vision and execution around inference and broader intelligence infrastructure has placed it squarely at the center of this tectonic shift,” said Baseten CMO Sheila Vashee. “What truly captivated me was seeing how the community and ecosystem surrounding Baseten has coalesced in parallel with the company’s growth. Companies are only beginning to understand what intelligence can unlock, and Baseten has been steadily building the infrastructure to make that possible.”

About Baseten

Baseten is the inference company behind a new generation of AI products. The company builds systems software that runs the entire workload for AI applications—from GPUs and autoscaling to observability, billing, and developer tools—so teams can focus on models and user experience instead of infrastructure. Baseten’s customers include leading AI companies such as Abridge, Clay, Cursor, Lovable, Mercor, and OpenEvidence and others building specialized models for their domains. Founded in 2019 and based in San Francisco, Baseten has raised over $2 billion to date from investors including Altimeter Capital, Battery Ventures, Blackbird, BOND, CapitalG, Conviction, Durable Capital Partners, Greylock, IVP, NVIDIA, Sands Capital, Spark Capital, Verified Capital, Wellington Management, 01A and others.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260925326384/en/

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Source: Baseten

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